Lead Brand Designer

AENU; San Francisco (CA); On-site; USD 140,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Meaningful equity

Onsite culture in San Francisco

Unlimited vacation

Parental leave

Monthly wellness stipend

Job summary

Patch is hiring a Lead Brand Designer to own Patch's visual brand across the website, reports, decks, campaigns, events, video and social. You’ll be the creative director of Patch's brand system, guiding craft, evolving identity as we scale, and coordinating contractors to scale output without quality loss.

This hybrid maker-and-manager role sits with leaders across the company, from CEO to Marketing, Product and Sales, translating strategy into design that moves buyers and defines the category.

Qualifications

• A senior brand designer with 8+ years of experience including in-house at a high-growth B2B or category-defining company and time at a top design agency.
• A portfolio showing distinctive, sharp work across web, print, motion and IRL.
• Experience owning a visual identity system end-to-end and evolving it as a company scales.
• Fluent across formats including web, editorial, presentation, events, video, motion and digital.
• Excellent writer and communicator able to defend design decisions to executives and customers.
• Motivated by climate or meaningful problems.

Responsibilities

• Own and evolve Patch's visual identity system and set brand standards for all assets.
• Lead website design across pages, campaigns and refreshes with marketing and sales.
• Design flagship reports, whitepapers, and long-form editorial to establish authority.
• Create sales decks, templates, and collateral used by GTM teams.
• Design digital surfaces: ads, social, landing pages, emails, and campaigns.
• Shape in-real-life presence: events, signage, and swag; brief and art-direct motion/video content.
• Build and manage a bench of contractors and agencies; write briefs and manage budgets.

Skills

Brand design

Visual identity system

Art direction

Strategy-to-design

Writing/communication

Education

Bachelor's degree in design or equivalent

Tools

Figma

Photoshop

Illustrator

Job description

Why Patch, why nowPatch exists to put the planet back in balance by scaling unified climate action through software, market infrastructure, and culture-driven execution. Every day our platform not only curates the world's most trusted environmental datasets that includes carbon, renewable energy, sustainable aviation fuel and more, we’re helping companies both set and meet ambitious climate goals that are tied to true impact.Our culture is built on three non-negotiables:We build the future we want – we don't wait for permission; we shape the market.We're all in this together – direct, empathetic teamwork inside Patch and across the climate ecosystem.We amp it up – urgency and unreasonably high standards because the planet can't wait.If that mindset energizes you, read on.

About the role

We're looking for a Lead Brand Designer to own Patch's visual brand and the design of everything we put into the world, from the website, reports, decks, campaigns, and events, to video and social. You'll be the creative director of Patch's brand system and the primary designer executing against it, setting the bar for craft, evolving our visual identity as our category matures, and orchestrating a network of contractors and agencies to scale output without diluting quality.This is a hybrid maker-and-manager role. You'll still be in Figma, and you'll also be running briefs, art-directing external partners, and partnering directly with leaders across the company, ranging from the CEO, to Marketing, Product, and Sales leadership — to translate strategy into design that moves buyers and defines the category.

What you'll tackle

• Own and evolve Patch's visual identity system so it stays distinctive as we scale, and set the brand standard every external asset must meet
• Lead website design across new pages, campaigns, and refreshes in partnership with marketing and sales
• Design our flagship reports, whitepapers, and long-form editorial that establish Patch's category authority
• Design the sales narrative decks, pitch templates, and collateral our GTM team uses to win
• Design our digital and campaign surfaces: ads, social, landing pages, email, and campaign systems
• Design our in-real-life presence: events, dinners, print, signage, and swag
• Brief, art-direct, and where needed produce motion and video content for launches, campaigns, and social
• Build and manage a bench of specialist contractors and agencies; write briefs, run reviews, and own the design budget and pace

What makes you a great match

• A senior brand designer with 8+ years of experience, including time in-house at a high-growth B2B or category-defining company and time at or working closely with a top design agency
• A maker whose portfolio does the talking: distinctive, sharp work that holds together across web, print, motion, and IRL
• You've owned a visual identity system end-to-end and evolved it as a company scaled
• Fluent across formats: web, editorial, presentation, event, video, motion, digital, and able to direct specialists where you're not the deepest expert
• An excellent creative director of external partners; you can brief an agency, art-direct a video, and give the exact right note
• Decisive and pragmatic; you know how to trade craft against speed without losing either, and when to hold the line on craft anyway
• A strong writer and communicator who can defend a design decision to a CEO, a seller, and a customer with equal clarity
• Motivated by climate, or by working on problems that matter

What you'll get

• Competitive salary and meaningful equity
• Onsite culture in San Francisco with annual global offsites for strategy and team bonding
• Unlimited vacation and generous parental leave
• Monthly wellness stipend (mental and physical)

Commitment to Diversity

Patch is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant, candidate, or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, physical or mental disability, medical condition, marital/domestic partner status, military or veteran status, genetic information or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.