KSL Business Development Account Executive

Deseret Digital Media; Salt Lake City (UT); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical coverage

401(k) with company match

Paid parental leave

Tuition reimbursement

Paid time off

Volunteer time off

Professional development

Job summary

KSL is seeking a driven Account Executive for a hybrid role based in Salt Lake City, UT. You will identify high-potential advertising opportunities across KSL’s brands and digital assets, building strategic plans to deliver measurable results for clients and partners.

We value independence, initiative, and a strong client‑facing mindset. As part of a fast-paced team, you will leverage analytics tools and our digital offerings to optimize campaigns, exceed revenue targets, and foster lasting

Qualifications

• Experience in outside sales or media sales preferred.
• Knowledge of the full sales cycle from prospecting to closing.
• Ability to analyze data and draw actionable insights.
• Excellent written and verbal communication skills.
• Strong understanding of digital media platforms and campaigns.

Responsibilities

• Meet and exceed quarterly budgets for legacy and digital brands.
• Maintain accurate tracking of sales processes and forecasts.
• Build and sustain positive relationships with staff, management, and clients.
• Collaborate with internal partners to drive revenue and growth.
• Develop relationships with key decision-makers.
• Identify prospects and build a full pipeline through cold outreach.
• Manage and grow existing client relationships.
• Create persuasive proposals to meet client needs and opportunities.
• Deliver compelling sales presentations and demos.
• Follow station procedures for orders, billing, and reports.
• Stay current on broadcast and digital media trends.

Skills

Outside sales

Sales cycle knowledge

Data analysis

Communication

Digital media

Tools

CRM software

Job description

Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.

Who We Are

KSL is Utah’s leading local news source across digital and broadcast platforms, delivering trusted, award‑winning journalism through KSL.com and KSL‑TV. We provide in‑depth local reporting, investigative journalism, and up‑to‑the‑minute coverage that serves communities across the state. Committed to being a trusted voice of light and knowledge, KSL helps Utahns stay informed, connected, and engaged with the issues that matter most. Our sports properties — spanning broadcast, digital, audio, and social — offer partners a powerful, integrated way to reach passionate fans at every level of competition.

Position Overview

KSL is looking to hire a passionate, ambitious Account Executive who is up for a challenge and have a strong commitment to excellence. As an Account Executive, your core goal will be to identify high potential business opportunities for Bonneville’s well‑known brands: KSLPodcasts (including #1 rated “COLD”), KSLNewsRadio, 103.5 The Arrow, FM 100.3, and 97.5 The Zone, and numerous digital audio options. You will customize and build creative strategic plans that drive real results for our clients. We are interested in talking to candidates from a variety of backgrounds and experience levels. The ideal candidate for this position is independent, self‑motivated, and will confidently represent our brand.

Our fast‑paced sales team has an infectious drive to exceed individual and team revenue goals. You will have access to superior analytics tools and will be able to utilize our digital offerings to enhance our clients’ marketing campaigns.

Note

Work configurations are subject to change based on business needs and at company discretion.

Hybrid Arrangement

This position is a hybrid role that requires the employee to sometimes work at our Salt Lake City site. Specific hybrid schedules will be determined based on business needs and evaluated by managers and senior management.

What You Will Do

• Meet and exceed individual quarterly budgets in legacy and digital media brands
• Maintain a system for tracking process in meeting established goals
• Maintain positive and cooperative rapport with staff, management, and clients
• Work collaboratively with internal partners to drive revenue.
• Develop and maintain effective relationship with key decision‑makers
• Identify and solicit new business through prospecting and cold calling; build and maintains a full pipeline of sales prospects.
• Service and grow relationships in existing client base.
• Identify client/agency needs and develop persuasive proposals to meet needs and opportunities.
• Deliver creative and effective sales presentations.
• Follow all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts, and competitive analysis.
• Remain current on industry trends in broadcast media and digital media, including display, mobile, OTT, and video

Skills And Experience We Are Looking For

• Outside sales, media sales, business marketing or related field experience preferred but not necessary
• Must have knowledge of working through the sales cycle (prospect, research, appointment‑setting, CNA’s, presenting, overcoming objections, and closing business)
• Ability to organize, analyze and interpret statistical data to draw conclusions from findings
• Excellent oral, written, presentation and interpersonal skills
• High level of proficiency with computers, software and new technologies
• Extensive knowledge and experience with digital and social media platforms
• A commitment to personal growth through continual training
• Maintain a valid driver’s license and proven ability to safely drive personal vehicle without exposing company to serious liability risks

Physical Demands

• Receive, process, and maintain information through oral and/or written communication effectively
• Substantial physical movements (motions) of the wrists, hands, and/or fingers
• Ability to extend hand(s) and arm(s) in any direction with good eye and hand coordination

Compensation

This is a 100% commissioned role, with an opportunity for an initial temporary commission guarantee.

What We Offer You: Check Out Our KSL Benefits!

Employees at KSL can enjoy a broad offering of benefits, including:

• Robust, affordable medical, dental and vision coverage with no wait period for enrollment
• 401(k) with Company match, fully vested from day one
• Paid leave for new parents under our Medical Maternity and Parental Leave policies
• Opportunities to apply for tuition reimbursement
• Paid time off for vacation and sick leave in addition to paid company holidays
• Paid time off for volunteering
• Employer‑funded retirement account, fully vested from day one
• Employee Assistance Program (EAP) services
• Access to an entire team of free financial planners
• Matches on contributions to charitable organizations after one year of service
• Continuous growth and development opportunities
• Dynamic team culture that values teamwork, having fun, and collaboration

KSL is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Minority/female/disability PWDNET/veteran are encouraged to apply.