KPU Lead

Socket.dev; Gloucester (MA); On-site; USD 180,000 - 248,000; Full time

Job summary

Applied Materials in Gloucester, MA is seeking a seasoned marketing leader with 15+ years of experience to guide market strategy for implant product upgrades. You will oversee pricing, segmentation, and cross-functional collaboration with engineering, manufacturing and sales to drive growth and profitability.

The role requires a Bachelor's degree and a deep understanding of market dynamics, competitive positioning, and strategic business planning.

Qualifications

• Bachelor's Degree required.
• 15+ years of experience in marketing leadership or related roles.

Responsibilities

• Provide leadership through managers to ensure marketing goals align with strategic plans.
• Lead market sizing, opportunity definition, and pricing strategies for implant product upgrades.
• Direct development of segment/functional business plans and assess market penetration and product positioning.
• Collaborate with account teams and leadership to develop pricing strategies that improve margins and revenue.
• Coordinate with engineering, manufacturing and sales to develop new products and enhance existing offerings.

Skills

Leadership

Cross-functional leadership

Market research

Pricing strategies

Customer needs assessment

Strategic planning

Education

Bachelor's Degree

Job description

Who We Are

Applied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world.

What We Offer

Salary:

$180,000.00 - $247,500.00

Location:

Gloucester,MA

You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more.

At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits.

Key Responsibilities

Provides leadership and direction through managers to ensure that overall marketing function is effectively meeting the organization’s strategic goals for a segment/ functional area Directs the assessment of market sizing and opportunity definition for implant product upgrades. Development of market requirements for new implant product upgrade opportunities. Includes leading product strategy definition, requirement analysis, and pricing strategies. Directs and aligns the activities of a segment/functional area and leads effective marketing and engineering teams, including alignment with product unit teams. Directs the development of segment/functional business plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share. Recommends to GM how to most effectively deploy resources to achieve business goals for a segment/ functional area Monitors market research, competitive activity and identifies/evaluates customer needs; assess competitive advantages and recommends techniques and product enhancements to increase market penetration. Works with account teams and business management leadership to develop pricing strategies while enhancing profit margins and creating a pipeline of meeting customer requirements and value realization Drives effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements Ability to assess feedback from several diverse sources (FSO, PSE, GPS/TPS, CE) to assess potential HVP and in-fab trends of tool install base(s).

Functional Knowledge

• Demonstrates broad and comprehensive understanding of different systems, customer/fab operations and tool utilization

Business Expertise

• Applies broad industry and commercial awareness to drive financial and operational performance across business unit, department or sub-functions

Leadership

• Leads through managers and cross-functional teams located in factory and field; executes segment/functional business plans and contributes to the development of segment/functional strategy

Problem Solving

• Directs the resolution of complex or unusual business problems applying advanced analytical thought and judgment, superior cross-functional collaboration

Impact

• Guided by segment/functional strategy, impacts results of a department, business unit or sub-function or facilitates the work done by other segments/functions by providing support to impact the business

Interpersonal Skills

• Negotiates and influences the opinions of others at the senior executive level and in external organizations; exercises sensitivity to the audience

Position requires understanding of Applied Materials global Standards of Business Conduct and compliance with these standards at all times. This includes demonstrating the highest level of ethical conduct reflecting Applied Materials' core values.

Education:Bachelor's Degree

Experience:15+ Years

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 25% of the Time

Relocation Eligible:

Yes

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.

In addition, Applied endeavors to make our careers site accessible to all users. If you would like to contact us regarding accessibility of our website or need assistance completing the application process, please contact us via e-mail at [e-mail], or by calling our HR Direct Help Line at 877-612-7547, option 1, and following the prompts to speak to an HR Advisor. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.