[K-day PACE] Outreach Coordinator - Bilingual (Korean & English)

K-Day PACE; Los Angeles (CA); On-site; USD 52,000 - 72,000; Full time

Job summary

K-day PACE is seeking an Outreach Coordinator to lead marketing, enrollment, and community engagement under the CEO. You will develop and deliver program presentations, manage referral sources, and build partnerships with local Medi-Cal departments to streamline enrollment.

You will collaborate on annual marketing plans, prepare written materials and advertising campaigns, maintain referral tracking systems, and oversee enrollment to meet census goals while upholding privacy and compliance.

Qualifications

• Bachelor’s Degree required; Master’s Degree preferred.
• Minimum of two years in marketing or sales in health care; health or human services experience preferred.

Responsibilities

• Coordinate and execute outreach, PR, and community engagement activities to meet monthly referral, home visit, and enrollment goals.
• Meet or exceed census enrollment targets.
• Provide individual and group marketing presentations to potential referral sources.
• Identify opportunities to collaborate with community organizations and execute accordingly reflecting our mission.
• Establish and maintain relationships with community leaders and partners including physicians and hospital discharge planners.
• Develop and implement an annual marketing plan with the Marketing Director following guidelines.
• Provide education to referral sources about K-day PACE services.
• Demonstrate knowledge of the Marketing Playbook and comply with marketing rules.
• Identify opportunities for process improvement and work varied hours including evenings/weekends.
• Complete required documentation and generate reports timely.
• Protect privacy and maintain confidentiality of all procedures and participant information.
• Participate in required activities and meetings; communicate workload and priorities.
• Timely completion of mandated training and health screenings as needed.
• Act as Enrollment Specialist when necessary and analyze data/trends weekly, monthly, quarterly.

Skills

Marketing experience

Enrollment coordination

Community engagement

Education

Bachelor’s Degree

Master’s Degree

Job description

Under the direction of the CEO, the PACE Outreach Coordinator is responsible for coordinating K-day PACE’s marketing, enrollment, and community engagement functions. This includes developing and maintaining relationships with referral sources such as community groups, coordinating and delivering program presentations, and building partnerships with local Medi-Cal departments and level of care assessors to streamline the enrollment process. The Outreach Coordinator also assists in developing and executing annual marketing plans, written materials, and advertising campaigns in collaboration with leadership. They maintain referral tracking systems and marketing files, and oversee participant enrollment to ensure K-day PACE meets or exceeds census goals.

Qualifications and Requirements:

• Education: Bachelor’s Degree required. Master’s Degree preferred.
• Experience: Minimum of two (2) years of experience in a marketing or sales role (health care provider preferred). Experience in the field of health or human services is preferred but not required.

Duties and Responsibilities:

• Coordinate and execute outreach, PR, and community engagement activities to ensure consistent achievement of monthly referral, home visit, and enrollment goals.
• Meets or exceeds census enrollment targets.
• Provides individual and group marketing presentations to potential referral sources.
• Identify opportunities to collaborate with community organizations and execute against those opportunities in a thoughtful manner that reflects our mission and value proposition.
• Establish and maintain best-in-class relationships with community leaders and partners, including physicians, hospital discharge planners, post-acute facilities, and other potential referral sources in the service area.
• Develop and implement an annual marketing plan to achieve monthly enrollment goals with the Marketing Director, following State and Federal guidelines.
• Provide education to referral sources in the community regarding K-day PACE services.
• Demonstrate in-depth knowledge of all relevant components of the Marketing Playbook.
• Comply with all rules on allowable and prohibited marketing practices.
• Identify multiple potential opportunities for process improvement.
• Must be willing and have the ability to work a varied schedule that may include evenings, weekends, and overtime.
• Complete all required documentation and generate reports in a timely and accurate manner.
• Protect privacy and maintain confidentiality of all company procedures and information about team members, participants, and families.
• Follow K-day PACE policies and procedures and participate in any required
• Quality Improvement activities, staff training, and meetings.
• Communicate regularly with the Supervisor and team regarding workload and priorities.
• Timely completion of all mandated training and education.
• Timely completion of all mandated occupational health screenings as needed.
• Exercises flexibility in performing assignments as business needs evolve.
• Acts as Enrollment Specialist when necessary.
• Evaluates and analyzes data and activities associated with marketing and the enrollment process weekly, monthly, and quarterly.
• Evaluates and re-evaluates processes to maximize efficiencies.
• Collects data and prepares reports in accordance with the State PACE Administering agency and CMS requirements.
• Other duties as assigned.