(Junior) Performance Marketing Manager (m/f/d)

home24 SE; Berlin; On-site; USD 52,344 - 69,792; Full time

Benefits offered by this job

Up to 30 days paid vacation

City mobility with subsidized transport

Employee discounts

Mentoring and support from experienced colleagues

Job summary

home24 SE is seeking a (Junior) Performance Marketing Manager to support campaign management across Google Ads and Microsoft Advertising in European markets. This role emphasizes performance analysis and leveraging Generative AI tools to optimize marketing strategies.

Candidates should have a degree in business or economics and at least two years of performance marketing experience. The position offers hybrid work options and opportunities for professional growth.

Qualifications

• At least two years experience in Performance Marketing.
• Hands-on experience with Search, PMax, and Demand Gen.
• Solid MS Excel skills for data analysis.
• Proficiency in English is required; German is a plus.

Responsibilities

• Support planning and optimization of marketing campaigns.
• Analyze campaign performance and provide insights.
• Implement A/B tests and experiments to evaluate marketing impact.
• Leverage AI to enhance campaign performance.

Skills

Analytical thinking

Performance Marketing

Google Ads

Microsoft Advertising

SQL

Python

MS Excel

Generative AI

Education

Degree in business, economics, or communication/media

Tools

Google Marketing Platform

Tableau

Data Studio

Job description

(Junior) Performance Marketing Manager (m/f/d) - Reports to the Lead Search & Display

Your Responsibilities

• You will support the planning, setup, and optimization of campaigns across the full funnel for Google Ads and Microsoft Advertising in all our European markets
• You will create reports and analyze campaign performance, providing insights and recommendations for continuous improvement
• You will assist in the implementation of A/B tests, Multi-Arm Experiments and Lift Studies to help us understand the true impact of our marketing
• You will proactively leverage Generative AI tools to uncover hidden growth potential and test new AI-driven features, ensuring our campaigns stay at the cutting edge.

Your Profile

Your future starts here. We're looking for analytical thinkers ready to thrive in performance marketing and accelerate their career in a high‑tech, data‑driven environment. Don't check every box? Apply anyway – we hire for aptitude and ambition.

• You have successfully completed studies in business, economics or communication/media – or an equivalent apprenticeship/training with appropriate work experience
• You have at least two years experience in Performance Marketing, including hands‑on experience with Search, PMax and Demand Gen. Additional expertise in the Google Marketing platform is highly valued. Any additional experience in SQL, Python, Google Ads Scripts, Tableau or Data Studio (formerly Looker Studio) is a plus
• You possess solid MS Excel skills and enjoy diving into large data sets to identify the patterns and relationships that drive performance
• You leverage Generative AI to boost campaign performance. You’re excited to test new AI features and use your analytical skills to see what’s truly driving impact
• You possess a proactive mindset, a creative approach to problem‑solving and analytical abilities
• You are a collaborative team player and enjoy working in cross‑functional environments
• You are driven by curiosity and a genuine enthusiasm for continuous professional development
• You are proficient in English; additional knowledge of German is considered a plus

What we offer you

Your Impact

• The chance to make an impact in a highly motivated team of professionals
• An open‑minded culture ready to incorporate new and creative ideas

Your Growth

• Mentoring and support from experienced colleagues
• Extensive learning opportunities from our home24 academy and external partners
• Room for growth and development within your role through regular feedback rounds

Your Path

• Hybrid working model: you have the flexibility to work from home on Wednesdays and Fridays in our standard working mode. We are in the office together Mondays, Tuesdays and Thursdays
• The possibility to work up to two months per year within Germany or from an EU country
• Up to 30 days paid vacation each year to unwind and recharge
• City mobility with a subsidized public transportation ticket and our eco‑friendly bike leasing program #ridinghome

Your Second Home

• International campus in the heart of Berlin featuring drive‑in bicycle garage, outdoor space and lounge areas, fitness facilities, parent and multi‑faith rooms close to the Berlin S-Bahn train station Landsberger Allee
• Company benefits including a pension scheme, 30 % off the home24 assortment, and employee discounts at partner organizations
• You want to learn more about our home24 company culture and what it is like to be a homie? Follow teamhome24 on Instagram

home24 SE | Otto‑Ostrowski‑Straße 3 | 10249 Berlin | Contact: Nadine Scharf