Junior Associate, Media Planning & Activation

Unfold Agency, Inc.; Culver City (CA); On-site; USD 42,000 - 54,000; Full time

Benefits offered by this job

401K

Flexible Time Off

Holiday Flex Time

Company-observed paid holidays

Monthly mobile phone stipend

Annual professional development flap

Job summary

UNFOLD invites a detail-oriented Junior Associate, Media Planning & Activation, to support campaign execution and reporting from Culver City, CA. This temp-to-perm role provides hands-on experience across paid social, YouTube/Google Ads, programmatic, CTV, and more within a collaborative media team.

The ideal candidate is eager to learn, organized, and capable of supporting scheduling, QA, data updates, and cross-functional coordination while building a solid foundation in media planning and

Qualifications

• 0–2 years of experience in media, marketing, or related field.
• Strong attention to detail and organizational skills.
• Analytical mindset and willingness to learn.
• Ability to manage multiple tasks in a fast-paced environment.
• Strong communication and collaboration skills.

Responsibilities

• Assist in campaign setup across paid social, YouTube, programmatic, and more.
• Perform QA on campaign setup, assets, tracking, and pixels.
• Pull and compile campaign performance data and reports.
• Support dashboard updates and reporting decks.
• Assist in A/B testing and document learnings.
• Follow established SOPs and organize files and naming conventions.

Skills

Attention to detail

Organizational skills

Analytical mindset

Communication

Collaboration

Tools

Excel

Google Sheets

Google Docs

Slides

Job description

Junior Associate, Media Planning & Activation

Location: Culver City, CA

Department: Media

Reports To: Supervisor, Media

About UNFOLD

UNFOLD is an award-winning digital creative agency based in Los Angeles, partnering with leading entertainment, gaming, and consumer brands. We develop culturally relevant, digitally driven campaigns that connect audiences to brands across platforms, with a strong focus on performance, innovation, and measurable impact.

We operate at the intersection of creative, media, and culture, helping brands break through with work that is both strategically sound and culturally relevant.

Why UNFOLD

• Work on high-profile entertainment, gaming, and consumer brands
• Integrated creative + media model (not siloed)
• Strong test-and-learn culture focused on performance
• Opportunity to learn across media strategy, activation, and analytics
• Exposure to full-funnel campaigns across emerging and traditional channels

The Role

We are seeking a temp-to-perm Junior Associate, Media Planning & Activation to support campaign execution, reporting, and operational workflows across biddable and direct media channels.

This is an entry-level role focused on learning media platforms, campaign workflows, and performance fundamentals. You will support campaign builds, QA, reporting, and coordination across internal teams while developing a strong foundation in media planning and activation.

The ideal candidate is highly detail-oriented, organized, proactive, and eager to learn in a fast-paced agency environment.

Key Responsibilities

Campaign Support & Execution Assistance

Assist in campaign setup across:

• Paid Social (Meta, TikTok, Snapchat, Reddit)
• YouTube & Google Ads
• Programmatic (DV360, Nexxen, TTD exposure)
• CTV / OLV
• Audio
• DOOH
• Direct IO, sponsorships, and takeovers
• Support audience setup and basic targeting inputs
• Assist with campaign launches and setup validation
• Help ensure campaigns are built accurately and aligned with specs

Quality Assurance (QA) & Tracking

• Perform QA checks on:
• Campaign setup
• Creative assets
• Tracking and tagging
• Support validation of pixels and conversion tracking
• Flag issues or discrepancies to senior team members

Reporting & Data Support

• Pull and compile campaign performance data
• Assist in maintaining daily, weekly, and monthly reports
• Ensure data accuracy and consistency
• Support dashboard updates and reporting decks

Performance & Testing Support

• Support execution of A/B testing under guidance:
• Creative variations
• Audience segments
• Monitor performance and flag notable changes or issues
• Assist in documenting campaign learnings

Process & SOP Execution

• Follow established campaign workflows and SOPs
• Maintain organization across:
• Campaign naming conventions
• File management
• Reporting templates
• Support consistency and accuracy across accounts

Cross-Functional Collaboration

• Work with:
• Creative teams → receive and organize assets
• Analytics teams → support data pulls and validation
• Media Ops → track timelines and deliverables
• Support coordination across teams to ensure campaigns stay on track

Team Support & Learning

• Support Associates, Senior Associates, and Supervisors with execution tasks
• Actively learn media platforms, tools, and best practices
• Participate in training, onboarding, and internal knowledge sharing

Day-to-Day

• Assisting with campaign setup and QA
• Pulling and updating reports
• Organizing campaign assets and files
• Supporting pacing and performance tracking
• Coordinating with internal teams on deliverables
• Learning platforms and tools through hands-on experience

Strategy, Data & Tools Exposure

• Exposure to media strategy tools:
• eMarketer, Comscore, platform insights
• Exposure to tagging, pixels, and conversion tracking
• Basic understanding of first-party and third-party data
• Introduction to attribution and measurement concepts
• Excel / Google Sheets for reporting and data entry
• Google Docs and Slides / PowerPoint for reporting support

Qualifications

• 0–2 years of experience in media, marketing, or related field
• Internship or academic exposure to digital marketing is a plus
• Strong attention to detail and organizational skills
• Analytical mindset and willingness to learn
• Ability to manage multiple tasks in a fast-paced environment
• Strong communication and collaboration skills

What We Offer

• Competitive Medical (subsidized), Dental, and Vision insurance
• 401K
• Flexible Time Off (FTO) Policy
• Holiday Flex Time
• Company-observed paid holidays
• Monthly mobile phone stipend
• Annual professional development stipend
• Annual fitness stipend
• Employee referral program
• Pet-friendly office (LA)
• Company-sponsored events and activities

About Our Culture

UNFOLD is a minority-owned business led by diverse founders who value different perspectives and backgrounds. We are committed to building an inclusive, respectful, and collaborative environment, with zero tolerance for discrimination or harassment of any kind.