IT Business Analyst — Global Brand & Content Ops

Mattel, Inc.; El Segundo (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Mattel is seeking an IT Business Analyst to partner with Creative and Business teams to modernize content operations and support enterprise transformation. You will act as a strategic liaison between IT and the business, shaping end-to-end processes from asset creation and management through publishing, localization, and governance.

This role reports to the Global Brands & Commercial Senior Manager and focuses on enabling content supply chain efficiency, governance, and scalable enterprise

Qualifications

• Bachelor’s Degree or equivalent experience.
• 3+ years of experience in Business Analysis, Product Ownership, or related digital platform roles.
• Demonstrated experience designing and implementing enterprise-level workflows and business process transformations.
• Experience supporting creative teams, marketing organizations, or content production environments.
• Strong expertise in requirements definition, user story development, and backlog ownership within Agile/SAFe frameworks.
• Experience with enterprise digital content ecosystems including DAM, CMS, and workflow automation platforms.
• Proven ability to lead initiatives independently as a functional or release lead.
• Strong facilitation, communication, and executive stakeholder engagement skills.
• Proficiency with JIRA, Microsoft Office, and process modeling tools.

Responsibilities

• Lead requirements definition for Digital Asset Management, Content Management Systems, Workflow Systems (Airtable, Workfront) and other creative tooling platforms not specifically named.
• Design and document enterprise workflows that improve efficiency, governance, content reuse, and global scalability.
• Define user stories, acceptance criteria, metadata structures, and workflow requirements that enable automation and streamlined content operations.
• Identify and drive process optimization opportunities that improve speed-to-market and creative effectiveness.
• Serve as functional or release train lead for assigned initiatives, owning backlog prioritization and business alignment.
• Lead discovery sessions and workshops to assess current-state operations and design future-state enterprise workflows.
• Translate strategic transformation goals into actionable product roadmaps and measurable outcomes.
• Champion organizational change management, including documentation, playbooks, training support, and adoption tracking.
• Ensure enterprise governance, compliance, and scalability considerations are incorporated into solution design.
• Manage and maintain product backlogs in alignment with Agile/SAFe practices.
• Coordinate cross-functional teams including UX, engineering, QA, DevOps, and external partners.
• Lead User Acceptance Testing (UAT) to ensure solutions meet creative and business requirements.
• Ensure compliance with PMO, Security, Legal, and Data Privacy standards.
• Partner with Client Services and support teams to ensure operational continuity post-launch.
• Act as the primary liaison between IT and assigned creative and business stakeholders.
• Provide consultative guidance on emerging content technologies and workflow improvements.
• Build trusted relationships that enable prioritization decisions aligned to business value and capacity.

Skills

Business Analysis

Product Ownership

Stakeholder engagement

Requirements gathering

Agile/SAFe

Education

Bachelor's Degree or equivalent experience

Tools

JIRA

Microsoft Office

Process Modeling Tools

Job description

Mattel is seeking an IT Business Analyst to partner with Creative and Business teams to modernize content operations and support enterprise transformation. You will act as a strategic liaison between IT and the business, shaping end-to-end processes from asset creation and management through publishing, localization, and governance.

This role reports to the Global Brands & Commercial Senior Manager and focuses on enabling content supply chain efficiency, governance, and scalable enterprise