iOS Growth Marketing Manager

Google

San Francisco (CA)

On-site

USD 116,000 - 166,000

Full time

4 days ago
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Job summary

Google is seeking an iOS Product Marketing Manager within the Ads and Commerce team to lead end-to-end GTM strategies for Google’s iOS consumer offerings. You will shape messaging, value propositions, and external communications while collaborating with product, engineering, UX, and brand teams to influence the mobile roadmap.

You will drive campaigns to expand iOS adoption and engagement, develop compelling narratives, and ensure alignment across cross-functional partners.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects.

Responsibilities

  • Develop and execute end-to-end B2C launch and adoption campaigns for mobile app experiences on iOS devices.
  • Craft differentiated value propositions and narrative frameworks that communicate the unique value of Google solutions to iOS consumers.
  • Partner with Product, Engineering, and UX teams to represent user insights, shape mobile roadmaps, and support alpha/beta feature testing.
  • Optimize iOS consumer touchpoints (e.g., App Store optimization, in-app onboarding, engagement flows) and track performance against core KPIs.

Skills

Cross-functional collaboration
Marketing strategy
Product marketing
AI productivity tools

Education

Bachelor's degree or equivalent practical experience

Job description

Google is seeking an iOS Product Marketing Manager within the Ads and Commerce team to lead end-to-end GTM strategies for Google’s iOS consumer offerings. You will shape messaging, value propositions, and external communications while collaborating with product, engineering, UX, and brand teams to influence the mobile roadmap.

You will drive campaigns to expand iOS adoption and engagement, develop compelling narratives, and ensure alignment across cross-functional partners.

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