iOS Product Marketing Manager: Ads & Commerce

Google; Mountain View (CA); On-site; USD 116,000 - 166,000; Full time

Benefits offered by this job

Equity

Bonus target 15%

Job summary

Google is seeking an iOS Product Marketing Manager within the Ads and Commerce team to lead end-to-end go-to-market for mobile apps on iOS. You will craft value propositions, messaging, and GTM campaigns, partnering with Product, Engineering, UX, and Brand Marketing to translate user insights into the roadmap and communications.

You will own cross-functional launches across global markets, optimize app store presence, onboarding, and engagement, and measure impact against KPIs.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in marketing across one or more marketing fields (growth, product marketing, brand marketing, social).
• Experience managing cross-functional or cross-team projects.

Responsibilities

• Develop and execute end-to-end B2C launch and adoption campaigns for mobile app experiences on iOS devices.
• Craft differentiated value propositions and narrative frameworks that communicate the unique value of Google solutions to iOS consumers.
• Partner with Product, Engineering, and UX teams to represent user insights, shape mobile roadmaps, and support alpha/beta feature testing.
• Optimize iOS consumer touchpoints (e.g., App Store optimization, in-app onboarding, engagement flows) and track performance against core KPIs.

Skills

Marketing experience

Cross-functional collaboration

Project management

Education

Bachelor's degree or equivalent practical experience

Job description

Google is seeking an iOS Product Marketing Manager within the Ads and Commerce team to lead end-to-end go-to-market for mobile apps on iOS. You will craft value propositions, messaging, and GTM campaigns, partnering with Product, Engineering, UX, and Brand Marketing to translate user insights into the roadmap and communications.

You will own cross-functional launches across global markets, optimize app store presence, onboarding, and engagement, and measure impact against KPIs.