Internship – Public Relations (Year-Round)

Baird; Milwaukee (WI); Hybrid; USD 21,000 - 30,000; Full time

Job summary

Baird in Milwaukee, WI is seeking a Public Relations intern to support the PR team, internal Communications, and Marketing & Communications. The role is hybrid, with four days in the downtown Milwaukee office and one day remote.

Expect full-time hours in summer and part-time during school terms, starting May 2027. You will track media coverage, assist with press materials, develop media lists, dashboards, and reports, and help with internal news and community initiatives.

Qualifications

• Pursuing a bachelor’s degree in public relations, communications, marketing, or related field.
• Anticipated graduation date of May 2028 or later.
• Completed coursework in PR, journalism, or communications.
• Passion for working with the media and communicating in writing.
• Strong verbal and written communication, connect clearly and professionally.
• Skilled in writing, editing and proofing.
• Organizational excellence; manage multiple priorities and details.
• Motivation, proactivity and strategic thinking; eager to learn.
• Advanced knowledge of Microsoft Office products.
• Experience with media-monitoring tools is a plus.

Responsibilities

• Track coverage across earned media and measure impact against strategies.
• Assist with press releases, media lists, and reprints.
• Support PR reports by leveraging dashboards from trackers.
• Partner with operations on strategic Corporate Communications initiatives.
• Coordinate relevant news postings to websites and social accounts.
• Conduct research for media relations purposes.
• Prioritize media inquiries and fulfill reporter requests.
• Manage creation and execution of internal news stories.
• Assist with community involvement and sponsorship efforts.
• Participate in monthly PR and Marketing & Communications meetings.
• Ensure PR messages align with Baird’s brand and culture.
• Perform other duties to support the team and firm.

Skills

Verbal communication

Written communication

Editing & proofing

Organizational skills

Proactivity & strategic thinking

Education

Bachelor’s degree in PR / Communications / Marketing / Business Analytics or related

Anticipated graduation May 2028 or later

Completed coursework: PR, journalism, communications

Tools

Microsoft Office

Media-monitoring tools (e.g., Critical Mention, Cision)

Job description

About The Role

An effective media relations program is vital to Baird’s strong brand, advances Baird’s business priorities and contributes to our commitment to being a great place to work. The Public Relations intern works directly with Baird’s Public Relations team, supports the internal Communications team and collaborates with associates in the Marketing & Communications Department to plan, develop and implement programs to effectively communicate and measure progress of Baird’s brand both internally and externally.

This is a hybrid internship, working four days per week in our downtown Milwaukee, WI office and one day remote. The intern must be able to work full time during the summer, 37.5-40 hours per week, and work part time during the school semesters, 15-20 hours per week. We are seeking a local student who can start in May 2027.

The Impact You’ll Make

• Track coverage across Baird’s earned media program and properly measure impact against key business and firm strategies
• Assist with Baird’s overall media relations efforts, helping create news releases and other media correspondence, developing media lists, coordinating reprints
• Support the generation of PR and Communications reports by leveraging dashboards from trackers
• Partner with operations on strategic initiatives to support continuous improvement projects across Corporate Communications
• Coordinate relevant news postings to Baird’s websites and social media accounts
• Conduct research for media relations purposes
• Prioritize media inquiries and fulfill reporter requests
• Manage the creation and execution of internal news stories
• Assist with communications and media relations efforts for community involvement and sponsorship opportunities as appropriate (ex. Baird Gives Back Week)
• Actively participate in monthly Public Relations team and Marketing & Communications department meetings and internal client meetings
• Help ensure public relations approach and messages are consistent with Baird’s practices, culture and brand
• Perform other duties in support of team, department and firm projects and activities

What You’ll Bring To Baird

• Pursuing a bachelor’s degree in public relations, communications, marketing, business analytics or related degree
• Anticipated graduation date of May 2028 or later
• Completed coursework in one or more of the following: public relations, journalism, communications
• Passion for working with the media and communicating through written word
• Strong verbal and written communication skills, with the ability to connect clearly and professionally
• Skilled in writing, editing and proofing
• Organizational excellence, with the capacity to manage multiple priorities, demonstrate strong attention to detail and ensure high-quality and on-time delivery
• High level of motivation, proactivity and strategic thinking, with a strong commitment to learning and contributing effectively
• Advanced knowledge of Microsoft Office products
• Experience with Critical Mention, Cision or another media-monitoring service is a plus
• Prior PR experience is preferred

About Our Intern Program

Jumpstart your career with Baird’s high-impact summer intern program! You’ll gain real-world experience, connect with inspiring leaders and grow through hands-on projects, mentorship and dynamic events. From our Intern Welcome and Baird Gives Back Day to firmwide networking and professional development, you’ll be part of a vibrant, collaborative culture that values your voice and fuels your future.

Baird is not currently hiring individuals for this position who now or in the future require sponsorship for employment visa status