International Digital Marketing Manager (Amsterdam)

Domino's

Ann Arbor (MI)

On-site

USD 120,000 - 190,000

Full time

6 days ago

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Benefits offered by this job

Paid Holidays and Vacation

Medical, Dental & Vision Benefits

No-Cost Mental Health Support

Adoption Assistance

Retirement Contributions

Company-Paid Life and Disability

Job summary

Domino’s is seeking a Manager, Digital Marketing (International) to lead digital marketing and eCommerce strategy across international markets. You’ll advise regional leadership, partner with technology and product teams, and drive growth by sharing best practices and implementing scalable digital solutions.

The role requires deep expertise in digital marketing, analytics, CRM, and eCommerce, with a proven ability to influence across a matrixed organization.

Qualifications

Bachelor’s degree in Marketing, Business Administration, Digital Marketing, or related field.
7+ years of marketing experience with significant digital, eCommerce, CRM, or media exposure.
Experience across multiple digital marketing disciplines including paid media, CRM, loyalty, eCommerce, analytics, or conversion optimization.
Strong understanding of eCommerce ecosystems, customer journeys, UX/UI, and performance optimization.
Experience with digital analytics/measurement platforms such as Google Analytics or Adobe Analytics.
Strong communication, presentation and stakeholder-management skills; ability to influence in a matrixed environment.
International or multi-market experience preferred; ability to travel 25–40%.

Responsibilities

Consult with international markets on paid media, CRM, loyalty, eCommerce, analytics, and customer experience to drive digital sales.
Manage a portfolio of priority international markets and develop practical recommendations aligned with priorities.
Build relationships with in-country teams, franchise partners, and regional leadership to share best practices.
Identify capability gaps and develop playbooks, tools, and resources to strengthen digital marketing across markets.
Support executive discussions by preparing agendas, market case studies, and best-practice insights.
Monitor digital trends and translate developments into scalable guidance for markets.

Skills

Digital marketing

eCommerce

CRM

Paid media

Analytics

UX/UI understanding

Education

Bachelor’s degree in Marketing, Business Administration, Digital Marketing, or related field

Tools

Google Analytics

Adobe Analytics

Job description

Job Description

The Manager, Digital Marketing (International) is a key member of the Digital Center of Excellence within Domino’s Pizza International. This role consults with strategic international markets to optimize digital marketing and eCommerce strategies, share best practices, identify opportunities to improve digital effectiveness, and drive digital business growth.

Job Description

The Manager works across Domino’s Pizza International centers of excellence, regional leadership, country teams, franchise partners, and international marketing and digital leaders. The role also partners with International Technology and the Global Online Ordering team to support the continued evolution of the Global Online Ordering eCommerce product and help ensure market needs and digital best practices are reflected in product priorities.

What You’ll Do

Consult with international markets across paid media, CRM, loyalty, eCommerce, digital analytics, measurement, customer experience, and emerging digital capabilities to help drive digital sales and improve customer experience.
Manage a portfolio of priority international markets, build an understanding of their business and digital capabilities, and develop practical recommendations and workstreams aligned with market and regional priorities.
Build strong relationships with in‑country management, marketing and digital teams, franchise partners, Regional Vice Presidents, International Marketing, Brand teams, and other centers of excellence.
Identify capability gaps and growth opportunities, then develop consultation, training, tools, playbooks, frameworks, case studies, and other resources that strengthen digital marketing capabilities across the international organization.
Support the Digital Council and bi‑monthly CMO discussions by developing agendas, content, market case studies, insights, and best‑practice discussions; facilitate knowledge sharing to accelerate adoption and reduce duplication across markets.
Monitor digital marketing, eCommerce, CRM, media, measurement, and customer experience trends; identify proven approaches and translate relevant developments into actionable guidance that can be scaled across international markets.
Partner with the Global Online Ordering Technology team to gather and synthesize market feedback, inform roadmap priorities and platform enhancements, support digital performance reporting, improve cross‑functional ways of working, and develop training materials for onboarding and new‑market launches.

What You’ll Bring

In addition to the technical and functional requirements of this role, successful candidates demonstrate Domino’s Hungry for MORE Ways of Working:

Be Curious

Seeks clarity, asks thoughtful questions, and uncovers root causes to solve problems effectively.
Actively pursues learning opportunities, applies feedback, and continuously develops new skills.

Connect the Dots

Uses information and insights to identify opportunities and drive informed decisions.
Builds strong partnerships across teams and considers the broader organizational impact of decisions.

Aim High

Sets ambitious goals, challenges the status quo, and focuses on work that drives meaningful business results.
Uses feedback and data to continuously improve performance and outcomes.

Shift Fast

Adapts quickly to changing priorities and business needs while maintaining focus on results.
Demonstrates resilience, sound judgment, and the ability to learn from setbacks.

Deliver More

Takes ownership, executes with discipline, and consistently produces measurable results.
Identifies opportunities to create additional value for customers, team members, and the business.

Leadership Expectations

Builds and develops high‑performing teams aligned to Domino’s Ways of Working.
Creates accountability, fosters collaboration, and delivers results through others.
Leads confidently through change while maintaining team engagement and performance.
Demonstrates enterprise thinking and drives cross‑functional alignment to achieve business goals.

Qualifications

Bachelor’s degree in Marketing, Business Administration, Digital Marketing, or a related field; advanced degree preferred but not required.
7+ years of marketing experience, with significant experience in digital marketing, eCommerce, CRM, media, or related disciplines.
Experience working across multiple digital marketing disciplines, preferably including paid media, CRM, loyalty, eCommerce, digital analytics, or conversion optimization.
Strong understanding of eCommerce ecosystems, customer journeys, UX/UI principles, and digital performance optimization.
Experience with digital analytics and measurement platforms such as Google Analytics or Adobe Analytics.
Strong communication, presentation, and relationship‑management skills, with the ability to work effectively with senior stakeholders and franchise partners.
Demonstrated ability to influence and drive progress in a matrixed environment without relying on direct authority.
Ability to translate complex digital concepts and data into clear, actionable recommendations for business and marketing stakeholders.
Strong project management and organizational skills with attention to detail and the ability to manage multiple market workstreams simultaneously.
Proactive problem‑solving skills, intellectual curiosity, and comfort working through ambiguity.
Experience working with agencies, technology teams, and cross‑functional business partners.
International or multi‑market experience preferred.
Food service, retail, franchise, or multi‑unit business experience preferred.
Must be fluent in English. Proficiency in a second language is preferred but not required.
Ability to travel 25–40%.