Intern - Product Management

Krueger International; Green Bay (WI); On-site; USD 17,000 - 25,000; Full time

Job summary

KI is seeking a Product Marketing Intern to support the Product Management team at our Green Bay office. You will assist with product research, competitive analysis, content development, and new product launch activities across KI's portfolio.

The ideal candidate is pursuing a degree in Marketing, Business, or Product Management, with strong communication and organizational skills. This role offers hands-on exposure alongside Marketing, Communications, and Sales Enablement teams.

Qualifications

• Pursuing a degree in Marketing, Business, Product Management, or related field.
• Strong written and verbal communication skills.
• Detail-oriented with good organizational and teamwork abilities.

Responsibilities

• Conduct market, competitive, and product research to support marketing initiatives.
• Analyze and summarize customer, sales, and product feedback for insights.
• Assist with maintaining product information across systems and resources.
• Support new product launches, line extensions, and updates.
• Help create and review sales tools, documentation, and training materials.
• Respond to requests for product and competitive information from internal teams.
• Support sample program coordination, inventory tracking, and fulfillment as needed.
• Collaborate with cross-functional teams to ensure accurate product content.
• Provide administrative and project support for various marketing initiatives.

Skills

Market research

Competitive analysis

Content creation

Cross-functional work

Education

Pursuing Marketing/Business/PM degree

Tools

CRM systems

Marketing content tools

Job description

At KI, we believe knowing our customers helps us serve them better. We listen. We observe. We understand that each customer has unique needs. So, we pride ourselves on helping our customers make smart furniture decisions by offering expert advice, design options and personalized solutions.Since 1941, we've positioned KI as the furniture company that best understands the furniture industry and is committed to providing customers with the smart solutions. By targeting specific markets with solutions for business furniture, university furniture, educational furniture, healthcare furniture and government furniture, we can quickly respond to our customers' unique needs - including the choice to procure furniture according to what fits their ordering and fulfillment process. That's why we say we offer far more than furniture. We're Furnishing Knowledge.

KI currently has an opening for a Product Marketing Intern who will support the Product Management team at our Corporate Office in Green Bay by assisting with product research, competitive analysis, content development, and new product launch activities across KI's product portfolio. This role provides hands‑on exposure to product marketing while partnering with cross‑functional teams including Marketing and Communications, and Sales Enablement. The ideal candidate will live in close proximity to KI's Corporate Office in Green Bay and attend a local college in the area.

Key Responsibilities

• Conduct market, competitive, and product research to support product marketing initiatives.
• Analyze and summarize customer, sales, and product survey feedback to identify key insights and trends.
• Assist with maintaining, auditing, and updating product information across various systems and resources.
• Assist with new product launches, line extensions, and product update projects as needed.
• Help create and review sales tools, product documentation, marketing materials, and training resources.
• Respond to requests for product and competitive information from internal teams.
• Support sample program coordination, inventory tracking, and fulfillment activities (as needed).
• Collaborate with cross‑functional teams to ensure accuracy and consistency of product information and marketing content.
• Provide administrative and project support for a variety of product marketing initiatives and ad hoc assignments.

This internship is ideal for students pursuing degrees in Marketing, Business, Product Management, or related fields who are interested in gaining practical experience in product marketing, marketing, product management and market research.

Ideal candidates are proactive, detail-oriented, and highly organized, with strong communication and teamwork skills. They should be eager to learn and interested in gaining practical experience in product marketing, product management, competitive analysis, and market research.

Preferred Availability

Candidates should be available to work approximately 20 hours per week while school is in session, with preferred availability of 30-40 hours per week during the summer months.

KI is an Equal Opportunity Employer.