Integrated Media Specialist, Planner & Buyer

Matter Communications; Denver (CO); Hybrid; USD 55,000 - 65,000; Full time

Benefits offered by this job

Hybrid work model

Health, dental, and vision plans

401K program

Volunteer time off

Paid parental leave

Job summary

Matter Communications Limited is seeking a dynamic Media Planner & Buyer for our MatterMKTG Digital Marketing team in our Boston, Newburyport, MA or Denver, CO offices. You’ll implement best-in-class paid media programs across platforms to maximize client success, with a hybrid in-office schedule and remote Fridays.

Ideal candidates have 1–3 years of experience, strong knowledge of Meta and LinkedIn, and a data-driven, collaborative approach to campaign planning and reporting.

Qualifications

• 1–3 years’ experience planning and executing paid media programs for multiple clients (B2B & B2C).
• Experience on Meta & LinkedIn; knowledge of other channels including traditional media preferred.
• Ability to manage multiple projects in a fast-moving, team-oriented environment.
• Strong org skills and accuracy in billing for media buys.
• Data-driven and results-oriented approach to all work.

Responsibilities

• Assist with planning, setup, execution, optimization and reporting for paid media campaigns (Programmatic, Meta, LinkedIn, TikTok, etc.).
• Traffic and billing for campaigns including CM360 trafficking.
• Create monthly/quarterly client reports with actionable insights in collaboration with Analytics.
• Negotiate media buys with publishers; stay updated on new product offerings.
• Maintain media buying documents (authorizations, orders, traffic sheets).
• Provide real-time competitive auditing and planning for key clients.
• Be an internal and external expert in non-search paid media planning/buying.

Skills

Media planning

Campaign trafficking

Reporting

Multi-client coordination

Data-driven mindset

Education

Bachelor’s degree or equivalent

Tools

CM360

Meta Ads Manager

LinkedIn Campaign Manager

Programmatic platforms

Job description

Location: Boston MA, Newburyport MA, Denver CO

(Hybrid: In office Mon-Thurs, Remote – Fri)

Matter is an independent and thriving brand elevation agency unifying PR, creative services, and marketing.

As we’ve grown, we’ve maintained focus on building and nurturing an inclusive, team-oriented and creative environment because we know that when we tap into our collective brainpower we come up with inspired solutions for our clients, and because it makes for a happy place to work. We work with people we like and can learn from, making our jobs a positive aspect of a balanced life. At Matter, we prioritize employee diversity, equity and inclusion and value everyone’s unique story. We’re proud of the many awards that we’ve garnered as a Top Place to Work and as a Top Agency in the US, but we’re equally as proud of the many organizations that we’ve helped through our agency-wide volunteer initiative. If you’re the kind of professional that takes their work seriously, but also doesn’t take themselves too seriously, this could be the place to grow your career.

We’re currently looking for a dynamic, results-focused Media Planner & Buyer to join our MatterMKTG Digital Marketing team based in our Boston or Newburyport, MA or Denver, CO office, working with clients across the agency. The Media Planner & Buyer will be responsible for implementation of best-in-class media programs that maximize our client’s success.

Here’s the mix of what you’ll be doing day to day:

• Assisting with planning, set up, execution, optimizations and reporting for paid media campaigns across Programmatic, Meta, Twitter, LinkedIn, TikTok, and traditional media formats
• Campaign trafficking, tagging and billing, including trafficking programmatic campaigns in CM360
• Creating monthly and/or quarterly reports for clients on goals and benchmarks to inform future strategies, working alongside the Analytics team to showcase results that have actionable plans
• Work closely with publishers and media partners to negotiate media buys and stay up to date on new product offerings
• Prepare and maintain key media buying documents such as authorizations, orders, traffic sheets, and flowcharts
• Providing real-time competitive auditing, monitoring, and planning for key clients
• Serving as an expert in non-search paid media planning/buying, representing the Matter MKTG team internally and externally

Along with organization, drive and self-motivation, your previous experience and attributes will include:

• 1-3 years' experience planning and executing successful, measurable integrated paid media programs for multiple clients, both B2B and B2C
• Experience working in social platforms (Meta & LinkedIn) and programmatic platforms. Knowledge and expertise of other channels including traditional OOH, direct-to-publisher, print, radio and TV preferred.
• A desire to work in a fast-moving, dynamic, team-oriented environment with the ability to manage multiple projects simultaneously
• Stay organized in tracking various media buys, and accurately reflecting those within the billing process
• Demonstrate knowledge of paid advertising across media channels; stays current on any changes in paid advertising and propose new format/partnership ideas for clients
• A data-driven and results-oriented approach to all work that is produced
• Bachelor’s degree or equivalent relevant business experience

Why Matter? A healthy culture requires healthy, happy people. That’s why Matter goes above and beyond to provide exceptional benefits, fun bonuses, and culture perks to our workforce. These include:

• Exceptional company culture, monthly FUN events in all offices, happy hours, and surprise rewards throughout the year.
• A comprehensive time-off plan that includes PTO, sick time, a yearly winter break, birthdays off, short Fridays EVERY week, and other out of office time to support work/life balance.
• Competitive salaries, and lots of room for long-term growth and development
• Top notch health, dental, and vision plans
• Extensive and ever-growing programs for diversity, equity and inclusion, plus a variety of specialized employee resource groups, diversity focused events and initiatives, and more.
• Paid volunteer time through our Helping Hands program.
• Matter Wellness program, featuring extracurricular activities and interoffice competitions
• Employee referral program (get a $$ bonus for referrals we hire)
• Lots of other stellar benefits like a 401K program, pet insurance, FSA and Dependent care plans, paid parental leave, and so much more.

Compensation:

The salary range for this role is between $55,000-65,000 based on experience.

Matter provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Matter also participates in the E-Verify program.