Integrated Marketing Specialist: Multi-Channel Growth

Interactive One, LLC.; Houston (TX); On-site; USD 65,000 - 85,000; Full time

Job summary

Interactive One, LLC. is seeking an R1 Integrated Marketing Specialist to lead cross-channel campaigns and align marketing activities with business goals in Houston, TX.

You will partner with sales, product, and creative teams to deliver cohesive, measurable programs that engage customers across digital, print, and social channels. The role requires strong analytics, budget management, and excellent communication skills to optimize campaigns, stay ahead of market trends, and drive growth across

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 3+ years of experience in integrated marketing or a similar role.
• Proven ability to manage multi-channel marketing campaigns from concept to execution.
• Strong analytical skills with experience using marketing analytics tools.
• Excellent written and verbal communication skills.

Responsibilities

• Develop and implement integrated marketing campaigns across digital, print, and social media platforms to support business goals.
• Coordinate with internal teams and external vendors to ensure timely and consistent delivery of marketing materials.
• Analyze campaign performance data to identify trends, measure effectiveness, and recommend improvements.
• Manage marketing budgets and allocate resources efficiently to maximize impact.
• Support the creation of content, including copywriting, graphic design coordination, and multimedia production.
• Conduct market research to stay informed about industry trends, competitor activities, and customer preferences.
• Collaborate with sales teams to align marketing strategies with sales objectives and lead generation efforts.
• Maintain brand consistency across all marketing channels and communications.

Skills

Experience: integrated marketing

Multi-channel campaigns

Marketing analytics

Communication skills

HubSpot

Marketo

Salesforce Marketing Cloud

Education

Bachelor’s degree in Marketing, Business Administration, Communications, or related field

Tools

HubSpot

Marketo

Salesforce Marketing Cloud

Job description

Interactive One, LLC. is seeking an R1 Integrated Marketing Specialist to lead cross-channel campaigns and align marketing activities with business goals in Houston, TX.

You will partner with sales, product, and creative teams to deliver cohesive, measurable programs that engage customers across digital, print, and social channels. The role requires strong analytics, budget management, and excellent communication skills to optimize campaigns, stay ahead of market trends, and drive growth across