Integrated Marketing Lead: Creator & Brand Activations

Dometic; Irvine (CA); On-site; USD 110,000 - 130,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life Insurance

Short term & Long-term disability

Accidental death insurance

Company paid holidays

Flexible Spending Accounts

Job summary

Dometic is seeking an Integrated Marketing Manager to lead and execute cross-channel marketing initiatives that build the brand and drive business growth from Irvine, CA. This hands-on role blends strategy with execution across creator programs, events, and partnerships to translate priorities into integrated campaigns.

You will collaborate with leadership and cross-functional teams to develop impactful programs, manage budgets, and deliver measurable results that advance product launches and

Qualifications

• 5+ years of experience in integrated marketing, brand marketing, experiential marketing, creator/influencer marketing, or related field.
• Experience owning marketing projects from brief through execution, with strong project management across priorities, stakeholders, budgets and deadlines.
• Experience working with creators, talent, partnerships or community programs, including contracts, usage rights, deliverables and campaign reporting.
• Experience supporting or executing events, activations, product launches or integrated campaigns.
• Strong written and verbal communication skills, willingness to travel for events, productions and activations.

Responsibilities

• Support integrated marketing plans for priority product launches across creators, content, PR, experiential, retail and partnerships.
• Coordinate with Creative, Social, PR, Media, E-commerce, Sales, Product and GTM partners to ensure programs are connected, launch-ready and aligned to brand and commercial priorities.
• Own day-to-day development and execution of Dometic creator and community marketing programs, building relationships that generate authentic advocacy, relevant content and measurable brand value.
• Identify, vet and manage creators, ambassadors and community partners, including outreach, product seeding, briefs, contracts, usage rights, deliverables, timelines and reporting.
• Lead or support Dometic events, experiential activations and partnerships from brief through execution, including partner coordination, logistics, product needs, content opportunities and reporting.
• Identify culturally relevant opportunities for Dometic across outdoor, travel, food, design and adjacent communities, extending the brand beyond traditional industry moments.
• Lead or support strategic commercial marketing initiatives tied to key retailers, markets, partnerships and business opportunities, connecting consumer storytelling to commercial objectives.
• Support and, when assigned, lead photo and content productions in partnership with Creative and external production partners, coordinating briefs, product, talent, shot needs, logistics and on-set execution.
• Manage day-to-day relationships with assigned agencies, vendors, and external partners, including briefs, scopes, deliverables, budgets, and timelines.
• Manage projects, budgets, contracts and timelines; measure program performance, share learnings and proactively identify opportunities to move the Dometic brand and business forward.

Skills

Integrated marketing

Brand marketing

Experiential marketing

Creator/influencer marketing

Event management

Partnerships

Product launches

Project management

Cross-functional collaboration

Job description

Dometic is seeking an Integrated Marketing Manager to lead and execute cross-channel marketing initiatives that build the brand and drive business growth from Irvine, CA. This hands-on role blends strategy with execution across creator programs, events, and partnerships to translate priorities into integrated campaigns.

You will collaborate with leadership and cross-functional teams to develop impactful programs, manage budgets, and deliver measurable results that advance product launches and