Integrated Marketing & Communications Specialist

ACCRA Management Group LLC

Minnetonka (MN)

On-site

USD 45,000 - 60,000

Full time

7 days ago
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Benefits offered by this job

Work/Life Balance
Generous PTO
Mental Health Support
HSA & FSA plans
401(k) retirement plan
Medical, dental & vision coverage
Professional Development

Job summary

Accra Management Group LLC in Minnetonka, MN is seeking a Marketing & Communications Coordinator to execute integrated campaigns, maintain core platforms, and support external communications to drive client referrals and strengthen brand awareness.

You will collaborate with the Marketing Manager and cross-functional teams to translate strategy into high-impact executions, manage content calendars, and ensure messaging reflects Accra’s person-centered values.

Qualifications

  • Bachelor of Arts in marketing, communications, or related field.
  • 1 year of communications experience, specifically in MailChimp or similar marketing platforms.
  • 1–3 years of experience with digital design in Canva, Adobe, or similar design tools.
  • Proficiency in using Microsoft Office.
  • Think strategically and creatively with a strong focus on delivering results.
  • Strong project management skills with ability to manage multiple projects.
  • Excellent communication and interpersonal skills across all levels of the organization.
  • Proven ability to prioritize and meet deadlines.

Responsibilities

  • Plan, create, and execute multi-channel marketing campaigns (email, web, social, print) aligned with goals and lead generation.
  • Aim for a 15% year-over-year increase in client referrals through marketing efforts.
  • Write and distribute monthly communications to referral partners to boost engagement and referrals.
  • Ensure all marketing collateral meets brand standards.
  • Oversee Accra Advocate content to maintain email engagement benchmarks.
  • Collaborate with outreach, operations, and care teams to source impactful stories.
  • Maintain Accra’s core marketing platforms including WordPress site updates, MailChimp lists, and social media across platforms.
  • Write blog content to move homecare terms into top search positions within 12 months.
  • Manage Accra's Homebase online presence and coordinate updates with teams.
  • Ensure communications reflect Accra’s person-centered values and inclusive language.
  • Own the social media content calendar and weekly posting cadence in alignment with priorities.
  • Handle communications from service teams to Clients, Caregivers, and Responsible Parties.
  • Plan and host a monthly Townhall for AMG staff.
  • Travel across Accra geographic service areas as needed.

Skills

Strategic thinking
Creative thinking
Project management
Communication skills
Interpersonal skills
Deadline-driven

Education

Bachelor of Arts in Marketing/Communications

Tools

MailChimp
Canva
Adobe Creative Suite
WordPress
Microsoft Office

Job description

Accra Management Group LLC in Minnetonka, MN is seeking a Marketing & Communications Coordinator to execute integrated campaigns, maintain core platforms, and support external communications to drive client referrals and strengthen brand awareness.

You will collaborate with the Marketing Manager and cross-functional teams to translate strategy into high-impact executions, manage content calendars, and ensure messaging reflects Accra’s person-centered values.

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