Integrated Communications Manager

Beyond Spots & Dots

Pittsburgh (Allegheny County)

Hybrid

USD 65,000 - 95,000

Full time

33 hours ago
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Benefits offered by this job

401K
PTO
Health Insurance
Competitive Salary

Job summary

Beyond Spots & Dots is seeking an Integrated Communications Manager to develop and execute integrated public relations and social media strategies, helping clients strengthen brands, increase visibility, and connect with audiences. This hands-on role blends strategic planning with day-to-day content creation, social platform management, and PR initiatives.

You will work closely with clients and internal teams to craft creative communications, manage campaigns, and deliver results across

Qualifications

  • 5+ years of hands-on experience creating content, managing social media platforms, and executing public relations initiatives

Responsibilities

  • Develop strategic public relations plans that align with each client's goals and audience.
  • Identify opportunities to increase brand awareness through earned media and partnerships.
  • Coordinate media interviews, press events, and promotional opportunities.
  • Create monthly content calendars across major social platforms.
  • Analyze campaign performance and adjust strategy based on data and trends.

Skills

Public relations
Social media management
Content creation
Media relations
Strategic planning

Education

Bachelor's degree in Communications

Tools

Meta Business Suite
GA4
Adobe Creative Suite
Canva

Job description

401K, PTO, Health Insurance, Competitive Salary


As our Integrated Communications Manager, you'll develop and execute integrated public relations and social media strategies that help our clients build stronger brands, increase visibility, and connect with their audiences. This is a hands‑on position that combines strategic planning with day‑to‑day execution. You'll work closely with clients and internal teams to develop creative communications while personally creating content, managing social media platforms, and executing public relations initiatives.


Responsibilities

Public Relations Strategy & Client Communications


  • Develop strategic public relations plans that align with each client's business goals, marketing objectives, and target audiences.

  • Identify opportunities to increase brand awareness through earned media, community partnerships, sponsorships, speaking engagements, and thought leadership initiatives.

  • Serve as a trusted communications advisor by providing recommendations on messaging, media opportunities, and reputation management.

  • Develop annual communications calendars that integrate public relations, social media, marketing campaigns, and special events.

  • Participate in client meetings to present strategies, campaign recommendations, and performance results.


Media Relations & Public Relations


  • Build and maintain relationships with local, regional, and national media contacts.

  • Research, write, and distribute press releases, media advisories, fact sheets, media kits, award submissions, and executive biographies.

  • Coordinate media interviews, press conferences, grand openings, ribbon cuttings, community events, and promotional opportunities.

  • Monitor media coverage and prepare earned media reports and campaign summaries.

  • Assist clients with crisis communications and reputation management when necessary.

  • Develop comprehensive social media strategies that support each client's marketing objectives.

  • Create monthly content calendars and campaign plans across Facebook, Instagram, LinkedIn, X, TikTok, Pinterest, Threads, YouTube, and emerging platforms.

  • Analyze campaign performance and recommend strategy adjustments based on engagement, reach, audience insights, and industry trends.

  • Identify opportunities to expand audience engagement through new content formats, platform features, and emerging technologies.


Content Creation & Publishing


  • Write compelling social media copy that reflects each client's unique brand voice and communication objectives.

  • Create, schedule, publish, and manage content using Meta Business Suite and other social media management platforms.

  • Design graphics, edit photos, and create short‑form videos using Canva, Adobe Creative Suite, and other creative tools.

  • Monitor social media accounts by responding to comments, messages, and reviews or coordinating responses with clients when appropriate.

  • Maintain consistent branding, messaging, and quality across all communication channels.

  • Collaborate with the Digital Advertising, Graphic Design, Web Development, and Account Services teams to execute integrated marketing campaigns.

  • Support promotional campaigns by developing complementary social media and public relations initiatives.

  • Assist with website content updates, blog development, email marketing content, and other client communications.

  • Contribute creative ideas during brainstorming sessions and campaign planning meetings.


Analytics & Performance


  • Measure campaign success using social media analytics, Google Analytics 4 (GA4), media monitoring platforms, and reporting tools.

  • Prepare client reports that summarize engagement, audience growth, earned media, and campaign performance.

  • Present insights and strategic recommendations that improve future marketing and communications efforts.


Innovation & Professional Growth


  • Stay current on public relations, social media, AI technologies, digital marketing trends, and emerging communication platforms.

  • Utilize AI tools such as ChatGPT, Claude, Gemini, and Perplexity to enhance research, brainstorming, writing, and workflow efficiency.

  • Identify new opportunities to improve agency processes, client communication strategies, and campaign performance.


Leadership & Client Service


  • Build trusted relationships with clients through proactive communication, responsiveness, and strategic guidance.

  • Successfully manage multiple client accounts, deadlines, and priorities in a fast‑paced agency environment.

  • Demonstrate professionalism, accountability, creativity, and a commitment to delivering exceptional client service.

  • Mentor junior team members and contribute to a collaborative, positive agency culture.

  • Perform other duties and special projects as assigned.


Experience: 5+ years of hands‑on experience creating content, managing social media platforms, and executing public relations initiatives


In addition to a relaxed atmosphere, Beyond Spots & Dots offers great benefits to its full‑time employees.


Beyond Spots & Dots
Attention: Human Resources
1034 Fifth Avenue
First Floor
Pittsburgh, PA 15219

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