Integrated Campaign Orchestration Lead

Cengage Group; Houston (TX); On-site; USD 58,000 - 76,000; Full time

Job summary

Cengage Group is a global education technology company seeking a Campaign Execution Project Manager to drive end-to-end campaign delivery and coordination across marketing, content, creative, web, media, and events. This role emphasizes process optimization, on-time delivery, and alignment with customer journeys.

The position requires a strong project management background, excellent communication, and the ability to balance multiple campaigns within budget constraints, leveraging Workfront for

Qualifications

• Bachelor’s degree in Advertising, Marketing, Communications, or equivalent experience.
• Minimum of 5 years of Project Management experience with a strong track record.
• Proficiency in Workfront is preferred, or a similar project management tool.
• Outstanding communication skills for interacting with both internal and external collaborators.
• Strong problem-solving, project management, and analytical abilities.

Responsibilities

• Project management of end-to-end campaign execution, ensuring efficiency and alignment between marketing partners and functional team areas.
• Working with Marketing Team members to understand and act on integrated campaign plans that improve conversion rates and business outcomes.
• Collaborating and prioritizing work across functional teams including content, creative, web, media, and events to deliver campaigns on time and within budget.
• Applying our designated project management system, Workfront, to further seamless cooperation and collaboration.
• Reflecting on process improvements and developing new strategies to boost workflow efficiency and productivity.
• Balancing a robust project portfolio while maintaining high-performance standards.

Skills

Project management

Workfront

Communication

Analytical thinking

Problem solving

Education

Bachelor’s degree in Advertising, Marketing, Communications or equivalent

Tools

Workfront

Job description

Cengage Group is a global education technology company seeking a Campaign Execution Project Manager to drive end-to-end campaign delivery and coordination across marketing, content, creative, web, media, and events. This role emphasizes process optimization, on-time delivery, and alignment with customer journeys.

The position requires a strong project management background, excellent communication, and the ability to balance multiple campaigns within budget constraints, leveraging Workfront for