Inside Sales Representative

WASH Multifamily Laundry Systems; Franklin (TN); On-site; USD 60,000 - 90,000; Full time

Job summary

WASH Multifamily Laundry Systems in Franklin, TN is seeking an Inside Sales Representative – Growth to generate new business and expand the customer base. You will prospect, build a qualified pipeline, and move opportunities to close in collaboration with Field Sales Leaders and DSMs.

Ideal candidates have 2+ years in inside sales, a proven quota-attainment record, and strong skills in outbound prospecting, CRM use, and negotiation.

Qualifications

• Bachelor's degree in business or related field or equivalent professional sales experience.
• 2+ years of successful inside sales, business development, or new-business sales experience.
• Proven track record of meeting or exceeding sales quotas.
• Experience with outbound prospecting, cold calling, lead generation, pipeline development, and closing business over the phone.
• Strong understanding of sales pipeline management and opportunity qualification.
• Experience working within a CRM environment.
• Strong verbal, written, presentation, and negotiation skills.

Responsibilities

• Proactively prospect for new customers through outbound calling, email, lead follow-up, referrals, competitive intelligence, and targeted campaigns.
• Identify and pursue competitive conversion opportunities within assigned markets and territories.
• Build and maintain a consistent pipeline of qualified new-business opportunities.
• Conduct discovery with prospective customers to understand their current laundry program, contract status, equipment needs, pain points, and decision-making process.
• Clearly communicate WASH's value proposition and differentiate WASH from competitors.
• Develop quotes, proposals, leases, and other sales documentation necessary to move opportunities through the sales process.
• Negotiate and close new business within established pricing, ROI, and approval guidelines.
• Partner with DSMs and field sales leadership on larger or more complex opportunities requiring an in-person sales presence.
• Generate appointments and qualified opportunities for field sales while independently closing opportunities appropriate for the inside sales channel.
• Maintain disciplined follow-up with prospects throughout the sales cycle.
• Identify opportunities to increase machine count and revenue within targeted customer portfolios when appropriate.
• Maintain accurate opportunity, pipeline, activity, and customer information within CRM.
• Develop market and competitive knowledge, including competitor relationships, contract timing, ownership changes, and other events that create sales opportunities.
• Meet or exceed monthly, quarterly, and annual growth targets.
• Maintain strong working relationships with Sales, Operations, Marketing, Finance, and other support departments.
• Demonstrate urgency, accountability, integrity, and a strong focus on execution and results.

Skills

Inside sales

Lead generation

Cold calling

CRM experience

Quota attainment

Negotiation

Communication

Relationship building

Prospecting

Team collaboration

Education

Bachelor's degree in business or related field

Tools

CRM software

Job description

WASH is a company that our customers depend on to keep them going so they can provide valuable services to their clients across USA and Canada (Coinamatic Inc. and ParkSmart Inc). We strive to build a sense of purpose and achievement in the work we do while staying true to the DNA of our core values. We value our people and encourage the development of talented and motivated employees to support the continued performance and growth of our diverse operations. We have been the foundation of many successful careers. At our core we are an innovation driven, fast-paced team environment with a high performance culture. If you are looking for a career that will challenge and engage you, is focused on customer care and quality service, then WE are the company for you. We invite you to bring your passion and experience to our team!

The Inside Sales Representative - Growth is responsible for generating new business and expanding WASH's customer base through proactive prospecting, lead generation, competitive conversions, and closing new sales opportunities.

This role is primarily focused on growth, not day-to-day account management or renewal activity. The Inside Sales Representative - Growth will work closely with Field Sales Leaders and District Sales Managers (DSMs) to identify and pursue opportunities, build qualified pipeline, and convert prospects into new WASH customers.

Success in this role will be measured by new business signed, machines added, qualified pipeline generated, conversion rate, and achievement of sales targets at the appropriate return on investment (ROI).

Responsibilities

• Proactively prospect for new customers through outbound calling, email, lead follow-up, referrals, competitive intelligence, and targeted campaigns.
• Identify and pursue competitive conversion opportunities within assigned markets and territories.
• Build and maintain a consistent pipeline of qualified new-business opportunities.
• Conduct discovery with prospective customers to understand their current laundry program, contract status, equipment needs, pain points, and decision-making process.
• Clearly communicate WASH's value proposition and differentiate WASH from competitors.
• Develop quotes, proposals, leases, and other sales documentation necessary to move opportunities through the sales process.
• Negotiate and close new business within established pricing, ROI, and approval guidelines.
• Partner with DSMs and field sales leadership on larger or more complex opportunities requiring an in-person sales presence.
• Generate appointments and qualified opportunities for field sales while independently closing opportunities appropriate for the inside sales channel.
• Maintain disciplined follow-up with prospects throughout the sales cycle.
• Identify opportunities to increase machine count and revenue within targeted customer portfolios when appropriate.
• Maintain accurate opportunity, pipeline, activity, and customer information within CRM.
• Develop market and competitive knowledge, including competitor relationships, contract timing, ownership changes, and other events that create sales opportunities.
• Meet or exceed monthly, quarterly, and annual growth targets.
• Maintain strong working relationships with Sales, Operations, Marketing, Finance, and other support departments.
• Demonstrate urgency, accountability, integrity, and a strong focus on execution and results.
• Perform other duties as assigned.

Key Performance Measures

Performance will be primarily measured on:

• New locations signed
• New machines signed
• Competitive machines converted
• Qualified pipeline created
• Pipeline-to-close conversion
• Sales activity and prospecting effectiveness
• Achievement of monthly and annual growth quotas
• Deal quality and adherence to ROI/pricing requirements
• CRM pipeline accuracy and sales-cycle discipline

Requirements

• Bachelor's degree in business or related field from an accredited university or college, or equivalent professional sales experience.
• Minimum of 2 years of successful inside sales, business development, or new-business sales experience.
• Proven track record of meeting or exceeding sales quotas.
• Demonstrated experience with outbound prospecting, cold calling, lead generation, pipeline development, and closing business over the phone.
• Strong understanding of sales pipeline management and opportunity qualification.
• Experience working within a CRM environment.
• Strong verbal, written, presentation, and negotiation skills.
• Ability to develop relationships and credibility with prospective customers.
• Strong business judgment and ability to balance growth with appropriate deal economics and ROI.
• Ability to work independently while collaborating closely with field sales and internal support teams.
• Prior multifamily, commercial laundry, property management, or related industry experience is preferred.
• Willingness to travel periodically for customer meetings, market development, training, and collaboration with field sales.
• Comfortable working in a high-per