Influencer Performance & Analytics Lead

Lowe's Companies, Inc.; Mooresville (NC); On-site; USD 65,000 - 90,000; Full time

Job summary

Lowe’s Companies, Inc. is headquartered in Mooresville, NC, and seeks an Assistant Marketing Manager, Influencer Performance & Analytics.

This role supports the Lowe’s Creator Program’s affiliate operations, commissions, tracking, and reporting to drive monetization and program integrity. Responsibilities include managing creator commissions across IMPACT RADIUS, AWIN, Commission Junction, and CreatorIQ, plus developing actionable insights for leadership.

Qualifications

• Bachelor’s degree or equivalent experience in marketing, business, or analytics.
• 3 years of experience in affiliate marketing, performance marketing, marketing operations, e-commerce, campaign analytics, or related field.
• 2 years of experience in affiliate platforms, creator monetization systems, reporting environments, or performance analytics functions.
• Hands-on experience setting up and managing commissions, affiliate offers, tracking links, deep linking, attribution logic, and partner configurations.
• Strong analytical and reporting skills with recurring reporting and data-driven recommendations.

Responsibilities

• Own day-to-day operational execution of creator performance and affiliate commerce workflows.
• Manage creator commission setup and optimization across affiliate platforms and CreatorIQ.
• Support affiliate contracts, onboarding, and partner operations.
• Serve as a platform operator for affiliate tools with deep knowledge of Impact and related systems.
• Monitor order and commission cancellation workflows and ensure accurate handling of issues.
• Support governance, fraud detection, and compliance across creator and affiliate ecosystems.
• Build recurring campaign, creator, and revenue reporting; deliver weekly updates to stakeholders.
• Analyze creator performance and campaigns to identify monetization opportunities and optimization recommendations.
• Collaborate with MarTech, Ecommerce, Analytics, Finance, and Legal to align systems and reporting.

Skills

Affiliate marketing

Performance analytics

Marketing operations

E-commerce

Campaign analytics

Data analysis

Fraud detection

Education

Bachelor's degree in Marketing, Business, Communications, Analytics, Economics, Finance, or related field

Equivalent years of experience in lieu of degree

Tools

Impact

Impact Radius

AWIN

Commission Junction

CreatorIQ

Job description

Lowe’s Companies, Inc. is headquartered in Mooresville, NC, and seeks an Assistant Marketing Manager, Influencer Performance & Analytics.

This role supports the Lowe’s Creator Program’s affiliate operations, commissions, tracking, and reporting to drive monetization and program integrity. Responsibilities include managing creator commissions across IMPACT RADIUS, AWIN, Commission Junction, and CreatorIQ, plus developing actionable insights for leadership.