Influencer Partnerships Strategist & Content Creator

Mall of America; BLOOMINGTON (MN); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Team member discounts

Free Nickelodeon Universe ride passes

Teladoc

Employee Assistance Program

Tuition reimbursement

FREE Metro Pass Universal Pass

Job summary

Mall of America is seeking a creative influencer partnerships and content specialist. This onsite role focuses on building influencer relationships, developing content concepts, and coordinating campaigns to drive visitation. You’ll manage contracts, shoots, and approvals while collaborating with internal teams.

Ideal candidates have 3+ years in social media or marketing, strong video editing, and platform knowledge on CapCut and Sprout Social. Weekend work may be required to cover events.

Qualifications

• BA/BS with emphasis in Communications, Public Relations, Journalism, Marketing, or Liberal Arts.
• At least 3 years of Social Media, Marketing, Communications or related work experience.
• Prior content creation and experience with influencers preferred.

Responsibilities

• Recommend and coordinate influencer partnerships and content concepts that support MOA's marketing priorities.
• Source, evaluate and recruit local, regional and national influencers and content creators.
• Manage day-to-day creator communication, including contracts, briefs, timelines and approvals.
• Coordinate influencer visits and content shoots with tenants and internal teams.
• Create social media content, including filming and editing short-form video.
• Collaborate on content planning to align partnerships with MOA campaigns and events.
• Support publishing and community management per MOA guidelines.
• Track and report on influencer campaign performance and optimize future efforts.

Skills

Influencer partnerships

Content creation

Video editing

Social media strategy

Communication

Organization

CapCut

Sprout Social

Platform knowledge

Education

BA/BS in Communications, Public Relations, Journalism, Marketing, or Liberal Arts

Tools

CapCut

Sprout Social

Microsoft Office Suite

Job description

Mall of America is seeking a creative influencer partnerships and content specialist. This onsite role focuses on building influencer relationships, developing content concepts, and coordinating campaigns to drive visitation. You’ll manage contracts, shoots, and approvals while collaborating with internal teams.

Ideal candidates have 3+ years in social media or marketing, strong video editing, and platform knowledge on CapCut and Sprout Social. Weekend work may be required to cover events.