Influencer Partnerships Lead

Signal Theory, LLC; Kansas City (KS); Ibrido; USD 80.000 - 140.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health, dental & vision insurance

401(k) with employer match

Tuition reimbursement

Descrizione del lavoro

Signal Theory is seeking a seasoned influencer marketing professional to own strategy, discovery and negotiations across campaigns. You will lead influencer identification, vetting and execution while coordinating with content, account management and creative teams to deliver on client goals.

The role requires 3–5+ years in influencer marketing, strong negotiation skills and a solid understanding of FTC/disclosure guidelines. A collaborative, client-facing mindset is essential.

Competenze

• 3–5+ years hands-on experience in influencer marketing or creator partnerships, agency side preferred.
• Proven experience negotiating influencer contracts and rates directly with talent or agents.
• Working knowledge of FTC guidelines, usage rights, whitelisting and platform-specific disclosure requirements.
• Experience collaborating with legal counsel on contract terms and risk mitigation.

Mansioni

• Lead influencer identification, vetting and evaluation across platforms using data and judgment.
• Build and execute influencer strategies tied to client business goals.
• Maintain a living database of vetted talent, agency contacts and relationship history.

Conoscenze

Influencer strategy

Negotiation & deals

Relationship management

Content collaboration

Brand safety & compliance

Formazione

Bachelor's degree in Marketing/Communications

Strumenti

Sprout Influencer

Tagger

Descrizione del lavoro

Signal Theory is seeking an Influencer Relations Manager to meet the growing demands of our clients’ influencer and creator programs. The ideal person to fill this role will be experienced in focusing on the entire influencer ecosystem: finding the right creators, building real relationships with them and their reps, negotiating fair deals and keeping every program compliant and protected on all sides.

The ideal candidate has 3 to 5+ years of hands-on influencer marketing experience and a current, practitioner’s understanding of how the creator economy is evolving. This person should be fluent in the realities of working with influencers as businesses in their own right, including their agents and managers, their boundaries and their leverage, and should be comfortable operating at the intersection of client legal teams, the influencer’s representation and our own agency counsel.

This person should also be a confident, polished presence in front of clients, someone who can walk into a room and present influencer strategy, tactics and results with authority, and who naturally becomes the go-to person clients trust for anything influencer related.

Responsibilities

Influencer Strategy and Discovery

Lead influencer identification, vetting and evaluation across platforms using both data and judgment, including audience quality, brand fit, past controversies and content authenticity

Build and execute influencer strategies tied directly to client business goals rather than vanity metrics

Stay current on platform shifts, emerging creator formats and where audience attention is actually moving next

Maintain a living database of vetted talent, agency contacts and relationship history

Relationship Management and Negotiation

Serve as the primary point of contact for influencers and their agents or management teams throughout the partnership lifecycle

Lead rate negotiations and deal structuring with a clear understanding of current market rates across tiers and platforms

Draft, review and manage influencer contracts and usage rights in coordination with legal counsel from the agency, the client and the influencer’s side

Navigate FTC disclosure requirements, whitelisting and paid media usage rights, exclusivity clauses and content ownership terms with confidence

Handle sensitive conversations with professionalism, including scope changes, brand safety concerns, timeline pressure and creator pushback, in a way that protects the relationship long term

Understand when and how to loop in legal on contract red flags, morality clauses, indemnification language or IP disputes before they become bigger problems

Campaign Execution and Content Management

Own campaign timelines from briefing through content delivery and posting

Act as the connector between disciplines, including content, account management and creative on all influencer matters, taking in requests and routing them to the right people to execute

Collaborate with content and social team members to to help activate across various social and digital platforms

Manage content approval workflows between clients, legal and influencers

Review influencer content for brand safety, contractual compliance and creative quality before it goes live

Manage on-site influencer activations at events, trade shows and brand experiences as needed

Troubleshoot in real time when content underperforms, gets flagged or requires a compliance edit post publish

Reporting and Optimization

Track and report on campaign performance using platform native and third-party analytics tools

Translate performance data into clear recommendations for future programs

Benchmark spend against results to help clients understand ROI across creator tiers

Client Partnership and Presentation

Serve as the client’s go-to point of contact for all things influencer, building trust as a strategic partner rather than an order taker

Confidently present influencer strategy, campaign recommendations and results directly to clients, including in new business and account growth conversations

Translate influencer trends, platform shifts and creator dynamics into clear, actionable points of view for clients

Represent the influencer discipline in cross-functional client meetings alongside PR, social and creative teams

Experience Needed and Required Qualifications

3 to 5+ years of hands on experience in influencer marketing or creator partnerships, agency side strongly preferred

Demonstrated experience negotiating influencer contracts and rates directly with talent or their agents

Working knowledge of FTC guidelines, usage rights, whitelisting and platform specific disclosure requirements

Experience collaborating with legal counsel on contract terms and risk mitigation

Fluency with influencer discovery and relationship management platforms and social listening tools ( (e.g. Sprout Influencer, Tagger)

Proven ability to manage multiple client programs and vendor relationships simultaneously under deadline

Strong presentation skills and confidence being client facing, including presenting strategy and results directly to client stakeholders

Bachelor’s degree in marketing, communications or a related field, or equivalent experience

Desired skills

Existing relationships with talent agencies or management companies

Experience working across both B2C lifestyle influencer programs and more niche B2B or trade creator partnerships

Comfort reading and redlining contract language even without a legal background

Understanding of paid amplification strategy for creator content

A point of view on where the creator economy is heading, not just where it has been

Sharp instincts for brand safety and reputational risk

Strong organizational skills and calm under pressure when timelines and personalities collide

Exceptional Benefits Include

Access to online learning platforms to continue honing your craft

Up to $500 a year to put toward qualified wellness expenses, like your gym membership

After one year, we’ll reimburse up to 50% of tuition costs for pre-approved continuing education

If you stick around for eight whole years, enjoy a 4-week paid sabbatical, plus a $750
reimbursement for international travel

Of course, we also:

Are an equal opportunity employer

Provide health, dental and vision insurance

Offer salaries commensurate with experience

Offer both traditional and Roth 401k plans with employer matching