Influencer Marketing Manager (Freelance)

Influship; United States; Remote; USD 55,000 - 124,000; Part time

Job summary

Movers+Shakers seeks a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for social-first campaigns. This remote freelance role may vary in weekly hours across client accounts.

You will manage end-to-end creator relationships, ensure briefs are understood, and coordinate timelines and deliverables for both paid and organic campaigns.

Qualifications

• 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns.
• Experience working with creators & influencers across categories (nano to macro).
• Strong organizational skills with attention to detail and follow-through.
• Ability to manage multiple timelines, campaigns, and creator relationships simultaneously.

Responsibilities

• End-to-end creator management: identifying, recruiting, negotiations, budgets, content review and guidance.
• Build and cultivate relationships with creators, influencers, managers, and agents.
• Source UGC and creator talent using platforms and networks.
• Maintain a vetted creator roster for paid and organic needs.

Skills

Influencer partnerships

Project management

Short-form video content

Multitasking

Job description

Influship’s take

Movers+Shakers offers a freelance brief centred on finding the right talent and helping creators deliver social content across organic, paid and ongoing campaigns. The appeal is staying close to both the relationships and the creative work, from outreach and negotiations to content review. It looks suited to an experienced talent or influencer manager who enjoys varied client assignments and wants to bring an existing creator network into agency campaign work.

About the role

We’re looking for a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts.

RESPONSIBILITIES:

Creator Sourcing & Talent Management

• End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables
• Build and cultivate relationships with creators, influencers, managers, and agents
• Source UGC and creator talent using platforms like IMAI and your professional network
• Maintain a vetted, organized creator roster across paid organic social needs
• Match creators to briefs based on brand, tone, platform, and content requirements
• Build positive, professional relationships with creators to support long-term collaboration
• Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs

Creator Communication & Coordination

• Outreach and onboarding
• Brief delivery and clarification
• Deadlines and deliverable expectations
• Follow-ups and reminders
• Ensure creators clearly understand briefs, content requirements, and brand guidelines
• Proactively flag risks, delays, or misalignment to internal teams
• Coordinate product samples as needed

Deliverables, Deadlines & Quality Control

• Responsive to the unpredictable 24/7 nature of social media campaign execution
• Set and manage creator deliverables, timelines, and submission requirements
• Ensure accurate tracking of creator activity, deliverables, and performance data.
• Monitor content to ensure assets are:
• Complete
• High-quality
• On-brief
• Delivered on time
• Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed
• Ensure creators submit footage in the correct formats and specs for paid and organic use

Contracts, Invoicing & Asset Tracking

• Coordinate creator contracts, usage terms, and approvals
• Ensure invoicing details are clear, accurate, and submitted on time
• Track asset delivery status and usage rights across paid and organic channels
• Partner with internal teams to ensure assets are stored, labeled, and accessible

Cross-Functional Collaboration

• Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals.
• Ensure creator outputs align with strategic intent, brand voice, and platform needs

Trends & Culture

• Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements
• Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations
• Contribute to team brainstorms and creative campaign ideation

Required Skills & Qualifications

• Experience managing influencer & creator partnerships of all following sizes
• Strong organizational and project management skills
• Familiarity with short-form video content (TikTok, Reels, Shorts)
• Ability to manage multiple creators and deadlines simultaneously

QUALIFICATIONS

• 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns
• Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators)
• Strong organizational skills with attention to detail and follow-through
• Ability to manage multiple timelines, campaigns, and creator relationships simultaneously
• Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments
• Clear written and verbal communication skills, particularly in creator-facing contexts
• Ability to collaborate effectively across teams and support senior leaders
• Deep passion for TikTok; experience with TikTok influencers a big plus but not required
• Passion for delighting clients and going above & beyond
• Keen eye for detail with the foresight to think about the bigger picture
• Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry

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