Influencer Marketing Lead - Tech & Smart Home

TP-Link Systems USA; Tustin (CA); Sur place; USD 70 000 - 130 000; Plein temps

Avantages offerts par ce poste

Fully paid medical, dental, and vision

401k contributions

Over four weeks of PTO per year

Bi-annual pay increases

Health and wellness benefits, gym mem

Quarterly team-building events

Résumé du poste

TP-Link Systems Inc. is seeking an Influencer Marketing Specialist to scale our creator partnerships across YouTube, Instagram, and TikTok.

You will recruit, negotiate, and manage relationships with content creators to build a diverse network aligned with TP-Link's brand and product portfolio. You will drive awareness and engagement through scalable campaigns, tracking views, clicks, promo codes, and sales attribution, while collaborating with Sales, Product Marketing, Paid Media, and Channel

Qualifications

• Bachelor's degree in Marketing, Communications, or related field, or equivalent experience.
• 3+ years in influencer marketing or creator partnerships, ideally in tech or consumer electronics.
• Proven experience sourcing, negotiating, and contracting creators across YouTube, Instagram, and TikTok.
• Strong analytical skills, with experience tracking video metrics and conversion performance (clicks, promo codes, sales attribution).
• Excellent negotiation, relationship management, and communication skills.
• Familiarity with FTC disclosure guidelines and standard influencer contract terms.
• Highly organized, able to manage multiple campaigns and creator relationships at once.
• Passion for consumer tech, networking, or smart home products is a plus.

Responsabilités

• Identify, recruit, negotiate, and manage relationships with content creators across YouTube, Instagram, and TikTok.
• Develop scalable creator partnerships that drive awareness, engagement, and measurable business results.
• Oversee campaign execution from outreach and seeding through content launch and performance analysis.
• Track metrics such as views, engagement, clicks, promo code usage, and sales attribution.
• Collaborate with Sales, Product Marketing, Paid Media, and Channel teams to align influencer content with product launches.

Connaissances

Analytical skills

Negotiation

Relationship management

Communication

Sourcing creators

Formation

Bachelor's degree in Marketing, Communications, or related field

Description du poste

TP-Link Systems Inc. is seeking an Influencer Marketing Specialist to scale our creator partnerships across YouTube, Instagram, and TikTok.

You will recruit, negotiate, and manage relationships with content creators to build a diverse network aligned with TP-Link's brand and product portfolio. You will drive awareness and engagement through scalable campaigns, tracking views, clicks, promo codes, and sales attribution, while collaborating with Sales, Product Marketing, Paid Media, and Channel