Influencer Marketing Lead - Global Campaigns (Onsite)

WCL Group; Plano (TX); On-site; USD 55,000 - 83,000; Full time

Job summary

WCL Group in Plano, TX is seeking an experienced Influencer Marketing professional for a 15-week onsite contract. You will manage a diverse roster of talent, collaborate with Korea teams, and work with Carrier and Retail stakeholders to maximize campaign impact.

The role involves contracting, onboarding talent, leading product campaigns, and measuring performance across programs. A strong track record in influencer partnerships and budget management is required.

Qualifications

• BA/BS degree in Marketing, Communications, Business or related field.
• 5+ years in Influencer Marketing/Talent, Partnerships, Business Development, or Account Management.
• Ability to negotiate contracts with strong compliance and financial controls.
• Ability to think strategically and challenge the status quo.
• Proven collaboration and communication skills; aptitude for executive communication.
• Fast decision maker with the ability to act with limited information.
• Comfort presenting at the executive level.
• Strong project/program management experience.
• Experience managing budgets and cost controls.

Responsibilities

• Identify talent aligned with strategic priorities and onboard partners.
• Develop end-to-end influencer marketing campaign plans with objectives, audiences and KPIs.
• Execute campaigns and product launches; translate strategies into influencer tactics.
• Collaborate with Finance and Legal to ensure compliance and approvals.
• Negotiate and finalize commercial terms with internal stakeholders.
• Track and report on marketing/influencer metrics; adjust programs as needed.
• Act as a trusted advisor to internal teams on influencer strategy.
• Create executive-ready presentations detailing plans, ROI, and impact.

Skills

Contract negotiation

Strategic thinking

Collaboration

Executive presentation

Project management

Budget management

Decision making

Education

Bachelor's degree

Job description

WCL Group in Plano, TX is seeking an experienced Influencer Marketing professional for a 15-week onsite contract. You will manage a diverse roster of talent, collaborate with Korea teams, and work with Carrier and Retail stakeholders to maximize campaign impact.

The role involves contracting, onboarding talent, leading product campaigns, and measuring performance across programs. A strong track record in influencer partnerships and budget management is required.