Influencer & Creator Lead, 360 Campaigns

Advantice Health; Bridgewater (MA); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary and performance-based incentives

Comprehensive health, dental, and vision benefits

401(k) company contribution

Room for growth and making an impact

A culture of collaboration and celebrating results

Hybrid flexibility

Job summary

A dynamic consumer health company is seeking an Influencer & Creator Lead to scale programs across multiple brands. You will manage creator relationships, negotiate contracts, and collaborate with teams to build integrated marketing campaigns. The ideal candidate has 3-5 years of experience in influencer marketing, strong negotiation skills, and proficiency with management tools. This role follows a hybrid work model requiring at least 60% of time on-site in Bridgewater, NJ.

Qualifications

• 3-5 years in influencer marketing or talent/creator management; agency experience strongly preferred.
• Strong negotiation and relationship management skills.
• Proficiency with influencer management tools and basic paid social concepts.
• Proven success in scaling multi-brand influencer programs that drive measurable results.
• Comfortable working with contracts, FTC disclosures, and brand safety vetting.

Responsibilities

• Identify, vet, recruit, and nurture creator relationships with influencers and creators.
• Build briefs, deliverables, and timelines; coordinate reviews.
• Negotiate rates, usage, and manage revisions with Legal.
• Report performance and recommend optimizations.
• Partner with Brand and PR to design integrated programs.
• Collaborate with Social and Content to repurpose creator assets.
• Stay on top of creator economy trends and best practices.

Skills

Influencer marketing

Negotiation

Relationship management

Influencer management tools

Tools

Later Influence

Job description

A dynamic consumer health company is seeking an Influencer & Creator Lead to scale programs across multiple brands. You will manage creator relationships, negotiate contracts, and collaborate with teams to build integrated marketing campaigns. The ideal candidate has 3-5 years of experience in influencer marketing, strong negotiation skills, and proficiency with management tools. This role follows a hybrid work model requiring at least 60% of time on-site in Bridgewater, NJ.