Industry Marketing Programs Lead — Demand & Alignment

Amazon Web Services (AWS); Seattle (WA); On-site; USD 82,700 - 141,100; Full time

Job summary

Amazon Web Services, Inc. is seeking a marketing program manager to ensure digital marketing and program support across industries, segments, and geographies, driving priority activations and demand.

You will partner with parallel teams and agencies to execute campaigns across channels for ABM and executive programs, and develop mechanisms to align resources. The role requires strong stakeholder management, adaptability in a fast-paced environment, and a proven track record in program and

Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
• Experience producing marketing promotional material for Owned & Operated channels.
• Experience in brand identity and voice development.

Responsibilities

• Deeply understand business priorities across industries, segments, and geographies.
• Analyze and prioritize resourcing to support highest-value activations and marketing activities.
• Develop and own mechanisms that align cross-functional teams and clarify business priorities.
• Liaise with stakeholders to understand key priorities and make event-focused recommendations accordingly.
• Manage vendor relationships, contracts, and budgets.

Skills

Marketing experience

Program management

Stakeholder management

Brand development

Marketing campaigns

Analytics

Tools

Excel

Tableau

Job description

Amazon Web Services, Inc. is seeking a marketing program manager to ensure digital marketing and program support across industries, segments, and geographies, driving priority activations and demand.

You will partner with parallel teams and agencies to execute campaigns across channels for ABM and executive programs, and develop mechanisms to align resources. The role requires strong stakeholder management, adaptability in a fast-paced environment, and a proven track record in program and