Industrial Automation Solutions Engineer (OEM/End User)

Sonepar USA

Tulsa (OK)

On-site

USD 75,000 - 105,000

Full time

14 days+

Application generator

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Benefits offered by this job

Healthcare plans

Dental & vision

Paid time off

Paid parental leave

401(k) retirement savings with company

Job summary

Crawford Electric Supply, a Crawford subsidiary of Sonepar USA, in Tulsa, OK, seeks an Automation Application Engineer-OEM to serve as the primary technical authority supporting industrial automation solutions for End Users and OEM customers. You will partner with Automation Sales Specialists and Account Managers to design, validate, and guide applications through presales and postsales lifecycle.

The role requires hands-on PLC, HMI, VFD and networking knowledge, plus the ability to translate

Qualifications

Bachelor's degree in electrical engineering, controls engineering, or related field.
5–10 years of experience in industrial automation application engineering or related fields.
Hands-on knowledge of PLCs, HMIs, VFDs, motion control, and industrial networking protocols.
Experience with major platforms like Schneider Electric, Rockwell Automation, and Siemens.

Responsibilities

Technical Pre Sales & Solution Support: Provide technical expertise to support automation sales opportunities by developing system architectures, validating applications, and partnering with Automation Sales Specialists to deliver technically sound solutions.
Solution Design & Application Engineering: Design and recommend industrial automation solutions-including PLCs, HMIs, and industrial networking-that meet customer performance, reliability, and scalability requirements.
Customer Consultation & Technical Support: Engage with End Users and OEMs to assess applications, provide technical guidance, support troubleshooting and escalations, and ensure successful adoption of recommended solutions.
Project & Partner Coordination: Coordinate with manufacturers, system integrators, and internal teams to support implementation, commissioning, and alignment between customer requirements and delivered solutions.
Training & Enablement: Deliver technical training, product demonstrations, and application workshops for customers and internal stakeholders to drive solution understanding and adoption.
Technical & Market Awareness: Stay current on automation technologies, industry trends, and competitive platforms, and provide technical insights to support solution positioning and continuous improvement.