Impactful Local Market Insights Lead

Chick-fil-A, Inc. (USA); Atlanta (GA); Hybrid; USD 85,000 - 120,000; Full time

Job summary

Chick-fil-A is seeking a Field Marketing Lead Insights Analyst to support Local & Market Level analytics by building scalable dashboards and data pipelines. You will partner with senior analysts and strategists to turn complex data into actionable reporting and enable faster, more self-service insights for Field Marketing leaders.

The role focuses on automating recurring work, expanding current reporting capabilities, and delivering strategic recommendations with strong data storytelling.

Qualifications

• Experience partnering with cross-functional teams and building strong relationships.
• Ability to manage multiple projects and deadlines simultaneously.
• Strong analytical skills in hypothesis generation and data identification.
• Ability to convey insights clearly and persuasively.

Responsibilities

• Develop, maintain, and automate dashboards and recurring reporting for market and local marketing performance.
• Perform exploratory analyses to support business questions, promotions, A/B testing, and local marketing measurement.
• Build scalable data pipelines and reporting solutions using SQL, Databricks, Tableau, Alteryx, and related tools.
• Improve reporting efficiency through automation, self-service analytics, and standardized reporting.
• Ensure data quality and reporting accuracy by validating sources and troubleshooting issues.
• Partner with teammates to translate questions into analytical approaches and prepare data & insights.
• Document methodologies and definitions to improve consistency and knowledge sharing.
• Travel up to 20% of the time to support field marketing initiatives.

Skills

Cross-functional collaboration

Project management

Analytical thinking

Storytelling with data

Education

Bachelor's degree

Tools

Tableau

SQL

Excel

PowerPoint

Alteryx

Power BI

Job description

Chick-fil-A is seeking a Field Marketing Lead Insights Analyst to support Local & Market Level analytics by building scalable dashboards and data pipelines. You will partner with senior analysts and strategists to turn complex data into actionable reporting and enable faster, more self-service insights for Field Marketing leaders.

The role focuses on automating recurring work, expanding current reporting capabilities, and delivering strategic recommendations with strong data storytelling.