Immersive Rail Marketing & Brand Specialist

American Heritage Companies; Durango (CO); On-site; USD 36,000 - 43,000; Full time

Benefits offered by this job

Medical & Dental + Vision

HSA program

Life AD&D insurance

PTO

401K with match

Employee Assistance Program

Job summary

Rail Events Inc. seeks a Digital Marketing & Brand Specialist to support integrated campaigns for nationally recognized rail experiences, including Harry Potter™: A Hogwarts Express Adventure and THE POLAR EXPRESS™ Train Ride.

The role focuses on website content, email marketing, social media, and brand compliance across partner railroads. The ideal candidate has 2+ years in digital marketing or related fields, experience with analytics and design tools, and strong collaboration skills in a

Qualifications

• Experience in digital marketing, brand marketing, marketing communications or related field (2+ years).
• Proficiency with GA4, CMS, email platforms, social media tools, and Adobe Creative Cloud.

Responsibilities

• Support planning, execution, and optimization of integrated marketing campaigns across licensed experiences to drive ticket sales and brand awareness.
• Maintain websites and digital touchpoints including updates, QA, accessibility, and UX improvements.
• Coordinate communications with host railroad partners and promotional resources.
• Design and update presentations, digital graphics, email assets, marketing collateral, and short-form video content.
• Collaborate with stakeholders to ensure brand consistency and effective marketing initiatives.

Skills

Digital marketing

Brand marketing

Marketing communications

Education

Bachelor's degree or equivalent

Tools

Google Analytics 4

CMS

Email marketing platforms

Social media tools

Adobe Creative Cloud

Job description

Rail Events Inc. seeks a Digital Marketing & Brand Specialist to support integrated campaigns for nationally recognized rail experiences, including Harry Potter™: A Hogwarts Express Adventure and THE POLAR EXPRESS™ Train Ride.

The role focuses on website content, email marketing, social media, and brand compliance across partner railroads. The ideal candidate has 2+ years in digital marketing or related fields, experience with analytics and design tools, and strong collaboration skills in a