IGNITE Communications & Marketing Manager

Florida State University; Tallahassee (FL); On-site; USD 65,000 - 95,000; Full time

Job summary

Florida State University in Tallahassee, FL seeks an IGNITE Communications & Marketing Manager to shape and execute the marketing and communications strategy for the IGNITE Incubation Program and Commercialization. You will lead content creation, campaigns, and external communications to showcase research impacts and partnerships.

The role reports to the IGNITE Program Director and requires strong writing, editing, and project management skills, with experience in university research or

Qualifications

• Bachelor's degree and four years' experience related to media, communications, and/or marketing services or a combination of post high school education and experience equal to eight years.
• Experience with university research, incubation, or technology transfer communications and marketing or other technology-based area.
• Excellent written and verbal communications skills and demonstrated project management skills.

Responsibilities

• Develop and implement an overall marketing and communications strategy for the IGNITE Incubation Program and Commercialization, coordinating and executing strategic initiatives to boost visibility and community engagement.
• Create, edit and deliver high-profile marketing materials such as brochures, flyers, newsletters, and digital/multimedia content; maintain updated collateral for external and internal stakeholders.
• Coordinate programs and activities to promote strategic initiatives (conferences, events, booths, roadshows); engage with community and partner organizations to raise awareness.
• Lead and execute multichannel marketing campaigns in coordination with OVPR communications team.
• Serve as a media contact; organize events, seminars, forums, and press releases in coordination with OVPR and University Communications & Marketing.
• Perform other duties related to marketing and communication for Strategic Partnerships & Innovation.

Education

Bachelor's degree and related experience in media, communications and/or marketing services

Job description

Job Title: IGNITE Communications & Marketing Manager

Location: Tallahassee, FL

Regular/Temporary: Regular

Full/Part Time: Full-Time

Job ID: 62705

Department

The Division of Research seeks to fill the role of IGNITE Communications & Marketing Manager.

The Strategic Partnerships and Innovation team within the Division of Research consists of the IGNITE Incubation Program, Commercialization, and Business & Industry Solutions organizational units. This position primarily supports the IGNITE Incubation Program and Commercialization. The IGNITE Incubation Program promotes, encourages, and enhances the research activities of FSU faculty, staff, and students, and brings together the strengths of FSU and the region, providing a critical interface to move university and community research into the marketplace, stimulate high-tech and biotech industries, and create jobs. Clients are FSU faculty, staff, and students; small business owners; and technology and economic development leaders in the community, especially representatives of government, business, and industry. https://www.research.fsu.edu/ignite-tallahassee/

Commercialization is responsible for the identification, evaluation, development, protection, and commercialization of FSU intellectual property rights. For Commercialization, marketing and communication is primarily outward facing telling the stories of the public impacts of the utilization of research results and marketing to promote partnerships and find partners to develop and advance FSU intellectual property. https://www.research.fsu.edu/research-offices/oc

Responsibilities

The IGNITE Communications & Marketing Manager is responsible for developing an overall marketing and communications strategy for the IGNITE Incubation Program and Commercialization within the Strategic Partnerships & Innovation team. The position reports directly to the IGNITE Program Director of the incubation program and indirectly to the Associate Director for Strategic Partnerships & Innovation. The IGNITE Communications & Marketing Manager serves in a professional communicator role and requires training and experience in oral and written communication.

Responsibilities include:

• Developing and implementing an overall marketing and communications strategy for the IGNITE Incubation Program and Commercialization, as well as leading, coordinating, and executing strategic initiatives to enhance visibility and community engagement. Developing visual and written content and material that represents the marketing identity of Strategic Partnerships & Innovation team and the FSU Division of Research.
• Creating, editing, and delivering high profile marketing and promotional materials such as brochures, flyers, newsletters, and digital & multimedia content. Draft and maintain updated marketing collateral for both external and internal stakeholders.
• Coordination on a wide variety of programs and activities designed to promote and publicize strategic initiatives (including but not limited to conferences, events, exhibition booths, roadshows, etc.). Engagement and collaboration with community and partner organizations to increase awareness of program initiatives.
• Lead and execute multichannel marketing campaigns in coordination with the communication team in the Office of the Vice President for Research (OVPR).
• Serves as a media contact; organizes and coordinates events, seminars, forums, and press releases in coordination with FSU OVPR and University Communications & Marketing.
• Other duties as assigned related to the marketing and communication for Strategic Partnerships & Innovation.

Qualifications

Bachelor's degree and four years' experience related to media, communications, and/or marketing services or a combination of post high school education and experience equal to eight years.

Preferred Qualifications

Experience with university research, incubation, or technology transfer communications and marketing or other technology-based area.

Must have excellent written and verbal communications skills and demonstrated project management skills.

Contact Info

Cassidy Cooksey at [e-mail]

University Information

One of the nation's elite research universities, Florida State University preserves, expands, and disseminates knowledge in the sciences, technology, arts, humanities, and professions, while embracing a philosophy of learning strongly rooted in the traditions of the liberal arts and critical thinking. Founded in 1851, Florida State University is the oldest continuous site of higher education in Florida. FSU is a community steeped in tradition that fosters research and encourages creativity. At FSU, there's the excitement of being part of a vibrant academic and professional community, surrounded by people whose ideas are shaping tomorrow's news!

Learn more about our university and campuses.

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Considerations

This is an A&P position.

This position requires successful completion of a criminal history background check.

Equal Employment Opportunity

FSU is an Equal Employment Opportunity Employer.