Hybrid Paid Social Manager: Data-Driven Campaign Leader

Mason Interactive; New York (NY); Hybrid; USD 85,000 - 125,000; Full time

Benefits offered by this job

401K matching

Health, dental, and vision insurance

Unlimited PTO and paid holidays

Extensive training and development

Job summary

Mason Interactive in Brooklyn, NY is seeking a Paid Social Manager to own day-to-day campaign management and tactical execution, reporting to the Supervisor of Paid Social.

You will drive performance through creative, data-driven strategies that deliver real results for our clients, while coordinating with cross-functional teams across creative, analytics, and client services to ensure campaigns meet KPIs and budgets.

Qualifications

• Minimum 3 years in digital marketing/agency with paid social campaign management.
• Minimum 2 years of direct client account management/ownership experience.
• Proficiency in Meta Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager; knowledge of pixel tracking.
• Strong analytical skills to evaluate marketing metrics and drive decisions.

Responsibilities

• Own Campaign Operations: manage daily paid social activities and monitor KPIs.
• Translate media strategies into effective paid social campaigns within budget.
• Maintain deep platform knowledge and stay updated on features/policies.
• Collaborate with creative teams to test and optimize ad concepts.
• Partner with cross-functional teams to integrate paid social into broader strategies.
• Review campaign data, identify trends, and provide data-driven recommendations.
• Follow workflows and document progress, updating tools throughout the day.

Skills

Paid social campaign management

Client account ownership

Meta Ads Manager

TikTok Ads Manager

LinkedIn Campaign Manager

Data analysis

Project management

Pixel tracking setup

Tools

Pixel tracking

Job description

Mason Interactive in Brooklyn, NY is seeking a Paid Social Manager to own day-to-day campaign management and tactical execution, reporting to the Supervisor of Paid Social.

You will drive performance through creative, data-driven strategies that deliver real results for our clients, while coordinating with cross-functional teams across creative, analytics, and client services to ensure campaigns meet KPIs and budgets.