Hybrid Media Strategy Associate: Plan, Analyze, Deliver

Publicis Groupe ANZ; Northern (KY); Hybrid; USD 54,000 - 72,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Disability insurance

401K plan

Job summary

Publicis Groupe ANZ is hiring a Senior Associate, Strategy to support the Strategy team in selecting media channels and programs based on the established approach. The role focuses on accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks, reporting to the Supervisor, Strategy or the Associate Director, Strategy.

This hybrid role requires four days in-office weekly. The recruiter will discuss specifics, including accommodations, if you are contacted for an interview.

Qualifications

• 2+ years media experience.
• Proficiency in Excel (reporting) and PowerPoint (creating and presenting decks).
• Familiarity with standard media research and planning tools (e.g. Clear Decisions, Media Ocean).

Responsibilities

• Assist in the development of media plans and strategic presentations.
• Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.
• Collaborate with internal cross-functional teams to align on objectives and deliverables.
• Gather and analyze audience insights and competitive data to inform strategies.
• Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBA’s).
• Create and update Creative Asset Trackers and Traffic Workbooks with precision.
• Monitor and resolve issues proactively while seeking guidance when needed.
• Respond promptly to client requests, providing clear communication and outstanding service.
• Build foundational expertise in the media planning and buying process, including the role of various media channels.
• Strive for proficiency in media research tools, software, and competitive marketplace knowledge.
• Participate in PHM’s recruiting and interviewing efforts to support team growth.

Skills

Excel reporting

PowerPoint decks

Media research tools

Tools

Clear Decisions

MediaOcean

Job description

Publicis Groupe ANZ is hiring a Senior Associate, Strategy to support the Strategy team in selecting media channels and programs based on the established approach. The role focuses on accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks, reporting to the Supervisor, Strategy or the Associate Director, Strategy.

This hybrid role requires four days in-office weekly. The recruiter will discuss specifics, including accommodations, if you are contacted for an interview.