Hybrid Media Research Associate, Client Service

Kantar Group Limited; Chicago (IL); Hybrid; USD 64,000 - 85,000; Full time

Benefits offered by this job

Medical plans

Health Savings Account

Dental, Vision

Wellness Program

401k with match

Tuition Reimbursement

Commuter benefits

Unlimited PTO

Job summary

Kantar Group Limited in New York, NY (Hybrid) is seeking an Associate, Client Service, Media to support top brand and agency clients with campaign effectiveness research, study setup, data analysis and reporting.

You will work with cross-functional teams, manage timelines, and develop actionable media recommendations, leveraging digital advertising knowledge and strong communication and organizational skills.

Qualifications

• Bachelor’s degree in market research/marketing or related social science and analytic disciplines.
• 1+ years of professional market research experience preferred with exposure to quantitative methodologies.
• 1+ years in client facing roles with track record of success in client interactions.
• Basic understanding of digital advertising principles and practices.
• Strong process and time management skills; capable of prioritizing and delivering against multiple/competing deadlines; prior project management experience preferred.
• Proficient computer skills in Microsoft Office and Google Suite tools, and ability to master other needed business tools (e.g., data management / cross tab and other proprietary tools).
• Strong detail-orientation with ability to manage multiple work streams and collaborate cross-functionally.
• Excellent communication skills (verbal and written) with ability to use logical reasoning and problem-solving.
• Natural curiosity, a can-do attitude, driven and ability to take initiative.

Responsibilities

• Execute advertising campaign effectiveness research studies for some of Kantar’s top brand, agency and media platform clients.
• Utilize various tools and partners to complete studies from start to finish.
• Day to day tasks may include leading kick-off calls, study setup, survey design, data analysis, report writing and presentation of results.
• Manage project timelines and quality, collaborating with client teams and across departments.
• Lead meetings to scope and kick off new projects as well as to present data results to clients and their ad agencies.
• Develop actionable media and creative recommendations for future ad campaigns based on measurement results.
• Perform quality checks to ensure project accuracy and address issues proactively.
• Continuously seek to improve skills through training and team support.
• Build understanding of media capabilities and analytic methods.
• Exhibit critical thinking, seek process improvements, and foster a positive, inclusive environment.

Skills

Communication skills

Detail-oriented

Time management

Microsoft Office

Google Suite

Cross-functional collaboration

Initiative

Education

Bachelor's degree in market research/marketing or related field

Tools

Data management tools

Survey design tools

Job description

Kantar Group Limited in New York, NY (Hybrid) is seeking an Associate, Client Service, Media to support top brand and agency clients with campaign effectiveness research, study setup, data analysis and reporting.

You will work with cross-functional teams, manage timelines, and develop actionable media recommendations, leveraging digital advertising knowledge and strong communication and organizational skills.