Hybrid Marketing Analytics Engineer: Data & AI Solutions

Ericsson GmbH; Boise (ID); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

401(k) match

Health benefits

Paid time off

Parental leave

Job summary

Ericsson Enterprise Wireless Solutions Inc. is seeking a Marketing Analytics Engineer to build and govern data models powering AI-assisted marketing insights.

You’ll partner with Marketing Intelligence & AI Transformation to align data and AI outputs across marketing, sales, IT, and finance. The role focuses on modeling in Snowflake, dbt, and Power BI, ensuring accurate lifecycle, attribution, and funnel metrics.

Qualifications

• 4+ years in data/BI, marketing analytics, or analytics engineering with ownership of data models or metric definitions
• Advanced SQL and experience building reusable data models in Snowflake or comparable warehouse
• Bachelor’s degree in a related field
• Experience extending a modular transformation codebase (dbt or comparable)
• Experience with B2B marketing data: lifecycle, attribution, CRM outcomes, and funnel conversion
• Experience building dashboards (Power BI preferred)
• Ability to evaluate AI/LLM outputs against source data

Responsibilities

• Maintain and extend marketing data models in Snowflake with clear definitions for lifecycle and attribution
• Work within a layered dbt project following conventions for models, tests, docs, and reviews
• Build and maintain self-service dashboards and semantic models in Power BI and Cortex
• Investigate data quality issues at model level to prevent downstream problems
• Support KPI and scorecard framework ensuring consistent metric definitions across funnel and ROI
• Review AI agent outputs against source data for accuracy and hallucination risk
• Define what AI agents can answer autonomously versus what requires analyst review

Skills

Advanced SQL

Power BI

Analytical thinking

Data modeling

Validation & QA of AI outputs

Python (optional)

Education

Bachelor's degree in Marketing, IT, Engineering, Mathematics, CS, Statistics, or related field

Tools

Snowflake

dbt

Power BI

Cortex/Snowflake Intelligence

Salesforce

Job description

Ericsson Enterprise Wireless Solutions Inc. is seeking a Marketing Analytics Engineer to build and govern data models powering AI-assisted marketing insights.

You’ll partner with Marketing Intelligence & AI Transformation to align data and AI outputs across marketing, sales, IT, and finance. The role focuses on modeling in Snowflake, dbt, and Power BI, ensuring accurate lifecycle, attribution, and funnel metrics.