Hybrid Health Plan Marketing & Web Specialist

Banner Health; Phoenix (AZ); Hybrid; USD 55,000 - 75,000; Full time

Job summary

Banner Health is seeking a Health Plan Marketing Coordinator to ensure CMS/AHCCCS-compliant marketing materials and web content. The role involves conceptualizing artwork, overseeing print and web campaigns, and coordinating with designers and developers.

You will manage content across HP sites and measure impact. Ideal candidates hold a Bachelor's in Marketing/Communications (or 3+ years in marketing) and are proficient with MS 365 and Adobe CC, including InDesign; Workfront experience is a

Qualifications

• Bachelor's degree in Marketing, Communications, Graphic Design, or Public Relations or 3+ years in marketing/communications.
• Proficiency in Microsoft 365 and Adobe Creative Cloud including InDesign.
• Experience with Adobe Workfront or healthcare marketing is a plus.

Responsibilities

• Design and oversee marketing collateral aligned with CMS/AHCCCS criteria.
• Act as main web copywriter/content manager for HP sites.
• Merge copy into site architecture with designers and web programmers.
• Ensure proofed and accurate copy before live deployment.
• Measure website performance and report on traffic and outcomes.

Skills

Content writing

Web copywriting

CMS management

Communication

Interpersonal relations

Education

Bachelor's degree in Marketing, Communications, Graphic Design, or Public Relations

Tools

Adobe Creative Cloud

InDesign

Photoshop

PowerPoint

Publisher

Microsoft 365

Workfront

Job description

Banner Health is seeking a Health Plan Marketing Coordinator to ensure CMS/AHCCCS-compliant marketing materials and web content. The role involves conceptualizing artwork, overseeing print and web campaigns, and coordinating with designers and developers.

You will manage content across HP sites and measure impact. Ideal candidates hold a Bachelor's in Marketing/Communications (or 3+ years in marketing) and are proficient with MS 365 and Adobe CC, including InDesign; Workfront experience is a