Hybrid Experience Delivery Lead

AICPA; Durham (NC); Hybrid; USD 88,000 - 112,000; Full time

Job summary

The Association of International Certified Professional Accountants is seeking an experienced marketing professional to lead end-to-end campaign development across owned, shared, and earned channels from Durham, NC. The role drives proposition strategy, briefs, schedules and delivery practices to support revenue and audience outcomes.

You will report to the Experience Delivery Director and work in a hybrid model with at least two days in the Durham office.

Qualifications

• 7+ years of experience in marketing, digital content management, digital content development or related field.
• Experience creating services, solutions, and stories that provide meaningful experiences to users through use-centric design.

Responsibilities

• Participate with Experience Partners, Proposition Owners, and Team Leaders to create programs in consideration of proposition strategies and audience segments.
• Write and submit briefs with SMART goals, channel deliverables, delivery dates, audience outcomes, and measures.
• Align scheduling with Experience Management Planning, integrated calendars, and capacity constraints.
• Activate squad members or seasonal squads across Learning, Conferences, Online Events, Creative, Content Services, Marketing Operations, Digital Product Management, and Global Engagement Center.
• Appoint squad leaders, initiate squad processes, and monitor activity from end-to-end to ensure delivery to specifications and outcomes.
• Respond to concerns from Proposition Owners and partners and work with squads to provide prompt resolution.
• Review delivery practices and working relationships across squads at least every six months.
• Help direct squad work and ensure delivery by squad members.

Skills

Marketing experience

User-centric design

Job description

The Association of International Certified Professional Accountants is seeking an experienced marketing professional to lead end-to-end campaign development across owned, shared, and earned channels from Durham, NC. The role drives proposition strategy, briefs, schedules and delivery practices to support revenue and audience outcomes.

You will report to the Experience Delivery Director and work in a hybrid model with at least two days in the Durham office.