Hybrid Event Marketing Specialist - Austin

Piper Companies; Austin (TX); Hybrid; USD 65,000 - 95,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k)

Paid time off

Job summary

Piper Companies is seeking an Event Marketing Specialist to join a leading technology organization in a hybrid role based in Austin, TX. The ideal candidate will plan, market, and execute live, virtual, and hybrid events while partnering with internal teams to drive brand awareness and audience engagement.

The role requires 3+ years in event marketing or related fields, strong project management, and experience with CRM systems, social media, and email marketing.

Qualifications

• 3+ years of experience in event marketing or event management.
• Experience supporting live, virtual, and hybrid events.
• Knowledge of marketing strategies, branding, and audience engagement.
• Experience with social media, email marketing platforms, and CRM systems.
• Ability to analyze marketing and event performance metrics.
• Excellent communication and stakeholder management skills.

Responsibilities

• Plan and execute live, virtual, and hybrid events that align with business objectives.
• Develop and implement event marketing campaigns across digital and traditional channels.
• Partner with marketing, communications, HR, and business teams to support event goals.
• Create audience-focused marketing strategies to increase event participation and engagement.
• Manage event timelines, project plans, and communications.
• Coordinate branding, messaging, and promotional materials for events.
• Develop content including email campaigns, social media posts, event pages, and follow-up communications.
• Manage event budgets and track expenses.
• Measure event performance and provide reporting on key metrics and ROI.
• Communicate event updates and recommendations to stakeholders.

Skills

Event planning

Project management

Hybrid events

Marketing campaigns

Audience engagement

Stakeholder management

Marketing analytics

CRM systems

Social media

Email marketing

CRM platforms

Marketing strategy

Tools

Monday.com

CRM software

Job description

Piper Companies is seeking an Event Marketing Specialist to join a leading technology organization in a hybrid role based in Austin, TX. The ideal candidate will plan, market, and execute live, virtual, and hybrid events while partnering with internal teams to drive brand awareness and audience engagement.

The role requires 3+ years in event marketing or related fields, strong project management, and experience with CRM systems, social media, and email marketing.