Hybrid Digital Sales Analyst - Walmart Growth & Activation

Mars, Incorporated and its Affiliates; Rogers (AR); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Company bonus

Job summary

Mars, Incorporated and its Affiliates is seeking a Senior Digital Sales & Activation Analyst to drive digital growth for Mars Pet Nutrition on the Walmart team. Based in Bentonville, AR, the role focuses on optimizing the digital shelf, content processes, and activation plans, with regular in-office collaboration and occasional remote work.

You will design dashboards and tools to elevate digital literacy across the Walmart sales team, collaborating with analytics to scale solutions and maintain

Qualifications

• Bachelor’s degree required.
• 1–2 years of CPG eCommerce, data analytics, sales, or category management experience.
• Advanced proficiency in Microsoft Excel and PowerPoint with strong written and verbal communication.
• Proven analytical skills with natural curiosity to solve problems.
• Ability to build collaborative relationships across internal teams.
• Demonstrated bias for action.

Responsibilities

• Optimize content strategy with focus on AEO/GEO for Mars Pet Nutrition brands on Walmart platforms.
• Build digital scorecards (Excel, PowerBI) to track KPIs and communicate performance insights.
• Conduct ad-hoc analyses using Walmart Scintilla and other data sources to identify opportunities.
• Partner with Activation Manager to craft, execute, and analyze digital activation plans.

Skills

Excel (Advanced)

PowerPoint

Strong communication

Analytical thinking

Collaboration

Bias for action

Education

Bachelor's Degree

Tools

PowerBI

Walmart Scintilla

Job description

Mars, Incorporated and its Affiliates is seeking a Senior Digital Sales & Activation Analyst to drive digital growth for Mars Pet Nutrition on the Walmart team. Based in Bentonville, AR, the role focuses on optimizing the digital shelf, content processes, and activation plans, with regular in-office collaboration and occasional remote work.

You will design dashboards and tools to elevate digital literacy across the Walmart sales team, collaborating with analytics to scale solutions and maintain