Hybrid Content Marketing Pro for E-commerce Growth

Placements24; Willows (CA); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Learning & development

Welkom-based e-commerce team

Job summary

Placements24 is seeking a Content Marketing Specialist to join their e-commerce team in Welkom. The role focuses on creating and distributing compelling content to attract and retain customers, shaping the brand narrative, and enhancing online presence.

Responsibilities include developing a content strategy, creating blog posts, site copy, social media content, emails, and case studies, while optimizing for SEO and user experience. Hybrid work model and professional development are offered.

Qualifications

• Proven experience as a Content Marketing Specialist, Copywriter, or similar role.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Solid understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and social media platforms.
• Ability to conduct keyword research and analyze content performance data.
• Strong research skills and ability to adapt writing style to different audiences and platforms.

Responsibilities

• Develop and execute a content marketing strategy that supports SEO goals and drives traffic to our e-commerce site.
• Create high-quality, engaging content including blog posts, website copy, social media updates, email newsletters, and case studies.
• Optimize content for search engines (SEO) and user experience to increase visibility and engagement.
• Collaborate with design and marketing teams to produce visually appealing and informative content.
• Manage content distribution across various channels, including social media, email, and partner websites.
• Analyze content performance metrics and use data to refine content strategies and improve results.

Skills

Content marketing

Copywriting

SEO

CMS

Keyword research

Analytics

Tools

CMS

Job description

Placements24 is seeking a Content Marketing Specialist to join their e-commerce team in Welkom. The role focuses on creating and distributing compelling content to attract and retain customers, shaping the brand narrative, and enhancing online presence.

Responsibilities include developing a content strategy, creating blog posts, site copy, social media content, emails, and case studies, while optimizing for SEO and user experience. Hybrid work model and professional development are offered.