HR Marketing Specialist

D.R. Horton

Arlington (TX)

Hybrid

USD 60,000 - 70,000

Full time

8 days ago

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Benefits offered by this job

Medical, Dental and Vision
Employee Stock Purchase Plan
Flex Spending Accounts
Life & Disability Insurance
Vacation, Sick, Personal Time and HCP

Job summary

D.R. Horton is seeking an HR Marketing Specialist to support the HR department by leveraging marketing strategies to attract talent, promote HR initiatives, and showcase company culture.

You will create high-quality content for internal and external audiences across social media, career sites, and campaigns. The role involves developing targeted recruitment campaigns, managing content, and collaborating with HR leadership to ensure consistent branding across platforms.

Qualifications

  • Bachelor’s degree in HR, Marketing or related field.
  • 1-2 years of related experience.
  • In-depth knowledge of employer branding strategies and recruitment marketing.
  • Excellent understanding of recruitment processes and candidate selection methods.
  • Superb verbal, written and interpersonal communication skills.
  • Experience with recruitment marketing software.
  • Ability to cultivate trusting, respectful relationships with colleagues.
  • Ability to multitask and prioritize daily workload.

Responsibilities

  • Support HR marketing initiatives across the full employee life cycle including talent acquisition, onboarding, engagement, and retention
  • Develop and implement targeted recruitment campaigns across channels (job boards, social media, email marketing, career site)
  • Create and distribute engaging content (job postings, blogs, videos, employee spotlights, social posts)
  • Manage and optimize recruitment marketing systems and tools (ATS, recruitment CRMs, programmatic tools)
  • Analyze marketing and recruitment data to optimize campaigns and ROI
  • Develop and execute communication strategies for HR initiatives (benefits, wellness, performance, development, culture)
  • Create engaging content for internal channels (emails, newsletters, intranet, presentations)
  • Collaborate with HR leadership and other departments to ensure consistent branding/messaging
  • Travel to division offices and campuses to promote recruiting and capture employee stories
  • Keep informed of trends in social media and digital marketing
  • Research marketing trends in recruiting, employer branding, and engagement
  • Conduct business professionally to support company goodwill and profits
  • Overtime availability
  • Ability to travel overnight

Education

Bachelor’s degree in Human Resources, Marketing or a related field

Tools

ATS (Applicant Tracking Systems)
Recruitment CRMs
Programmatic advertising tools

Job description

Job Description - HR Marketing Specialist (2605562)

Job Description

HR Marketing Specialist - 2605562

Description

D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.

D.R. Horton, Inc. is currently looking for an HR Marketing Specialist. The right candidate will support the Human Resources department by utilizing marketing strategies to attract top talent, showcase company culture, and promote HR initiatives across the organization. This involves creating high quality content for internal and external audiences, leveraging social media, executing effective recruitment campaigns.

Essential Duties and Responsibilities

include the following. Other duties may be assigned.

  • Support HR specific marketing initiatives across the full employee life cycle including talent acquisition, onboarding, engagement, and retention
  • Develop and implement targeted recruitment campaigns across various channels, including job boards, social media, email marketing, and the company’s career site
  • Create and distribute engaging content (e.g., job postings, blogs, videos, employee spotlights, and social media posts) that would resonate with potential and current employees
  • Manage and optimize recruitment marketing systems and tools, such as Applicant Tracking systems (ATS), recruitment CRMs and programmatic advertising tools
  • Analyze marketing and recruitment data to optimize campaigns and demonstrate return on investment
  • Develop and execute communication strategies for various HR initiatives, such as benefits, wellness programs, performance management, career development, and company culture
  • Create engaging content for internal communications channels, including emails, newsletters, intranet posts, and presentations
  • Collaborate with HR leadership and other corporate departments to ensure consistent branding and messaging across all external platforms and HR related content
  • Travel to division offices and college campuses to promote recruiting initiatives and capture photos, videos, and employee stories for recruitment and HR initiatives
  • Keep informed of new trends in social media and digital marketing
  • Research marketing and advertising trends in recruiting, employer branding, and employee engagement Additional duties as assigned
  • Conducts all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
  • Ability to work overtime
  • Ability to travel overnight
Qualifications
Education and/or Experience
  • Bachelor’s degree from a four-year college or university in Human Resources, Marketing or a related field
  • One to two years of related experience
  • Possess in-depth knowledge of employer branding strategies and recruitment marketing
  • Excellent understanding of recruitment processes and candidate selection methods
  • Superb verbal, written and interpersonal communication skills
  • Experience with recruitment marketing software
  • Ability to cultivate trusting, respectful and professional relationships with colleagues
  • Ability to multitask and prioritize daily workload
Preferred Qualifications
  • Excellent time management skills to provide attention to details
Schedule

Monday - Friday, 8AM - 5PM. Hybrid after a period of in-office training.

Come joina winning team with a Fortune 500 company! We are growing fast and arelooking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:

  • Medical, Dental and Vision
  • Employee Stock Purchase Plan
  • Flex Spending Accounts
  • Life & Disability Insurance
  • Vacation, Sick, Personal Time and Company Holidays
  • Multiple Voluntary and Company provided Benefits

Build YOUR future with D.R. Horton, America’s Builder. #WeBuildPeopleToo

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