Hotel Sales Manager

GB EMPLOYMENT LLC; Florida; On-site; USD 60,000 - 100,000; Full time

Job summary

GB EMPLOYMENT LLC in Florida is seeking a Hotel Sales Manager to drive revenue by developing and executing strategies that increase corporate, group, and event bookings. You will prospect for new clients, maintain relationships, and collaborate with marketing to hit occupancy and revenue targets.

Responsibilities include building sales plans, negotiating contracts, monitoring market trends, maintaining rate integrity, and reporting forecasts.

Qualifications

• 3–5+ years in hotel sales, marketing, or hospitality.
• Bachelor's degree in business, marketing or hospitality management preferred.
• Strong interpersonal, negotiation, and presentation skills.
• Proficiency with hotel CRM systems, PMS, and Microsoft Office.
• Ability to analyze data and market trends to drive revenue decisions.

Responsibilities

• Develop and implement sales plans, strategies, and campaigns to maximize profitability.
• Prospect new clients via cold calls, emails, and site visits; nurture existing accounts.
• Negotiate room rates, meeting space rentals, and catering contracts.
• Monitor competitors and market conditions to adjust sales tactics.
• Maintain rate integrity to keep pricing competitive.
• Prepare sales reports, revenue forecasts, and budgets.
• Liaise with clients and local leaders to forecast accommodation needs.
• Collaborate with revenue management, front desk, and hotel leadership.
• Attend weekly sales/revenue calls.
• Log and maintain accurate sales contact data.
• Construct, execute, and follow up on sales activity plans.

Skills

Sales strategy

Business development

Negotiation

Market analysis

Relationship management

Reporting & forecasting

Internal collaboration

CRM systems

PMS

Microsoft Office

Communication skills

Analytical skills

Education

Bachelor's degree in Business

Marketing degree

Hospitality management

Tools

CRM software

PMS

Microsoft Office

Job description

Hotel Sales Manager Job Description

A Hotel Sales Manager drives revenue by developing andexecuting strategies to increase bookings, focusing on corporate accounts,group sales, and securing groups for special events. They prospect for newbusiness, maintain client relationships, negotiate contracts, and collaboratewith marketing to meet occupancy and revenue targets.

Core Responsibilities

• SalesStrategy: Develop and implement sales plans, strategies, andmarketing campaigns to maximize profitability.
• BusinessDevelopment: Prospect new clients via cold calls, emails, andsite visits, while nurturing existing accounts.
• Negotiation& Closing: Negotiate room rates, meeting space rentals, andcatering contracts, ensuring high customer satisfaction.
• MarketAnalysis: Monitor competitors, industry trends, and marketconditions to adjust sales tactics.
• MaintainRate Integrity: Keep close eye on surrounding accommodation rates toensure we remain priced appropriately in the market to gain pick-up andensure our rates benefit the hotel from a profitability standpoint.
• Reporting& Forecasting: Prepare sales reports, revenue forecasts, andbudgets for hotel management.
• RelationshipManagement: Liaise with clients, business contacts, and localcommunity leaders to stay at the forefront of upcoming accommodation needsin the area.
• InternalCollaboration: Work with revenue management, front desk, and hotelleadership to maximize guest experience.

Additional Responsibilities

• Attend weekly sales / revenue calls
• Log and maintain accurate sales contact data
• Construct, execute, and follow up on salesactivity action plans

Required Skills and Qualifications

• Experience: Generally,3-5+ years of hotel sales, marketing, or hospitality experience.
• Education: Bachelor'sdegree in business, Marketing, or Hospitality Management preferred.
• Communication: Stronginterpersonal, negotiation, and presentation skills.
• TechnicalKnowledge: Proficiency with hotel CRM systems, property managementsystems (PMS), and Microsoft Office.
• AnalyticalSkills: Ability to analyze data and market trends to drive revenuedecisions.

Key Performance Indicators

• Meetingor exceeding monthly/annual sales revenue goals.
• Increasein RevPAR (Revenue Per Available Room) and occupancy rates.
• Growthin new corporate/group accounts.
• Placementon weekly/monthly STR reporting