Hospitality Digital Growth Lead (Hybrid)

Corporate MO; Branson (MO); Hybrid; USD 75,000 - 110,000; Full time

Job summary

HCW Hospitality is seeking an innovative Digital Marketing Manager to lead our digital presence for a portfolio of hotels, restaurants, and event venues. This hybrid role is based at the corporate office in Branson, MO, and requires commuting to the office several times per week.

You will develop and execute strategies across SEO, content, and paid media, collaborate with the marketing team, monitor performance with analytics, and optimize websites on Squarespace/WordPress to boost traffic,

Qualifications

• 3-5+ years in digital marketing, hospitality preferred.
• Proven campaign management with measurable results.
• Strong SEO and link-building experience in luxury hospitality.
• Experience with Google Ads, Meta Business Suite, and CMS platforms.
• Google Analytics certification is a plus.

Responsibilities

• Develop and execute digital marketing strategies.
• Optimize campaigns across paid, earned, and owned media.
• Manage link placements with authoritative sites.
• Collaborate with marketing team to ensure consistent messaging.
• Develop website optimization and content strategy.
• Monitor analytics and report on KPIs.
• Lead content creation and SEO-focused blogging.

Skills

Digital marketing

SEO strategy

Link-building

Google Ads

Meta Business Suite

CMS platforms

Content creation

Analytics

Project management

Tools

WordPress

Squarespace

SERanking

Google Analytics

Job description

HCW Hospitality is seeking an innovative Digital Marketing Manager to lead our digital presence for a portfolio of hotels, restaurants, and event venues. This hybrid role is based at the corporate office in Branson, MO, and requires commuting to the office several times per week.

You will develop and execute strategies across SEO, content, and paid media, collaborate with the marketing team, monitor performance with analytics, and optimize websites on Squarespace/WordPress to boost traffic,