Hospice Market Manager

Gentiva; Monroe, Northern (NC, KY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive Pay

401(k) with Company Match

Career Advancement Opportunities

National & Local Recognition Programs

Teammate Assistance Fund

Job summary

Gentiva Hospice is seeking a driven Market Manager to lead sales efforts and manage hospice business development teams within an assigned market. This role reports directly to the AVP of Business Development and provides leadership, mentorship, and strategic direction to sales professionals while directly engaging with key accounts to drive growth.

This position balances team management with hands-on selling activities to meet and exceed market sales goals.

Qualifications

• Bachelor's degree in business, marketing, communications or equivalent experience.
• Minimum 3 years of direct sales experience in healthcare services.
• 1-2 years of healthcare sales management experience preferred.
• Valid driver’s license and automobile liability insurance.
• Familiarity with healthcare regulations and compliance requirements.
• Strong organizational skills with the ability to manage multiple priorities and conflicting demands.
• Excellent communication skills to engage remote field teams and mid-level staff.

Responsibilities

• Lead and supervise assigned sales staff, providing coaching, training, and support to optimize territory planning and selling strategies.
• Direct day-to-day sales operations to ensure market sales and profit targets are achieved or exceeded.
• Collaborate with sales leadership to develop and execute annual strategic sales plans and budgets tailored to the market.
• Identify, develop, and grow new business opportunities and key partnerships within the assigned territory.
• Analyze sales methods, costs, and results to evaluate effectiveness and implement improvements.
• Represent the company at community and business meetings to promote services and expand market presence.
• Maintain detailed territory management records and prioritize accounts according to sales plans.
• Participate in recruiting, hiring, and onboarding of sales professionals.
• Ensure compliance with corporate policies, regulatory guidelines, and ethical business practices.
• Utilize technology and data systems effectively to track and report sales performance.

Skills

Direct sales (healthcare)

Healthcare industry knowledge

Leadership & mentorship

Remote team management

Communication skills

Education

Bachelor's degree in business, marketing, communications or equivalent experience

Tools

Microsoft Excel

PowerPoint

HomeCare-HomeBase

Job description

Overview

Inspire Teams. Expand Markets. Transform Patient Care.

We are seeking a driven Market Manager to lead sales efforts and manage hospice business development teams within an assigned market. Reporting directly to the AVP of Business Development, you will provide leadership, mentorship, and strategic direction to sales professionals while directly engaging with key accounts to drive growth. This role balances team management with hands‑on sales activities to meet and exceed market sales goals.

Key Responsibilities:

• Lead and supervise assigned sales staff, providing coaching, training, and support to optimize territory planning and selling strategies.

• Direct day‑to‑day sales operations to ensure market sales and profit targets are achieved or exceeded.

• Collaborate with sales leadership to develop and execute annual strategic sales plans and budgets tailored to the market.

• Identify, develop, and grow new business opportunities and key partnerships within the assigned territory.

• Analyze sales methods, costs, and results to evaluate effectiveness and implement improvements.

• Represent the company at community and business meetings to promote services and expand market presence.

• Maintain detailed territory management records and prioritize accounts according to sales plans.

• Participate in recruiting, hiring, and onboarding of sales professionals.

• Ensure compliance with corporate policies, regulatory guidelines, and ethical business practices.

• Utilize technology and data systems effectively to track and report sales performance.

About You

Qualifications:

• Bachelor's degree in business, marketing, communications or equivalent experience

• Minimum 3 years of direct sales experience in healthcare services.

• 1-2 years of healthcare sales management experience preferred.

• Valid driver’s license and automobile liability insurance.

• Familiarity with healthcare regulations and compliance requirements.

• Strong organizational skills with the ability to manage multiple priorities and conflicting demands.

• Excellent communication skills to engage remote field teams and mid-level staff.

• Proficient in Microsoft Excel and PowerPoint; experience with HomeCare-HomeBase is a plus.

• Ability to exercise professional judgment and resolve problems effectively.

We Offer

Benefits for All Associates (Full-Time, Part-Time & Per Diem):

• Competitive Pay

• 401(k) with Company Match

• Career Advancement Opportunities

• National & Local Recognition Programs

• Teammate Assistance Fund

Additional Full-Time Benefits:

• Medical, Dental, Vision Insurance

• Mileage Reimbursement or Fleet Vehicle Program

• Generous Paid Time Off + 7 Paid Holidays

• Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)

• Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)

• Free Continuing Education Units (CEUs)

• Company-paid Life & Long-Term Disability Insurance

• Voluntary Benefits (Pet, Critical Illness, Accident, LTC)

Legalese

• This is a safety-sensitive position

• Employee must meet minimum requirements to be eligible for benefits

• Where applicable, employee must meet state specific requirements

• We are proud to be an EEO employer

• We maintain a drug-free workplace

ReqID: 2026-142302
Category: Sales and Sales Leadership
Position Type: Full-Time
Company: Gentiva Hospice