Home Health Care Specialist - Marketer

Lorian Health; Elk Grove (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Company vehicle and fuel card

Competitive salary

Medical, dental, and vision insurance

Life insurance

AD&D insurance

Disability coverage (short & long-term

Employee Assistance Program (EAP)

401(k) with 4% company match

Paid time off and paid holidays

Professional development opportunities

Collaborative, mission-driven team

Job summary

Lorian Health, a trusted home health care provider, seeks a Home Health Care Specialist to grow referrals and promote hospice services. You will build partnerships with healthcare professionals and educate communities about hospice benefits, while managing marketing accounts and supporting patients and families.

Ideal candidates bring 2+ years in healthcare sales/marketing, strong communication skills, and a commitment to compassionate patient care.

Qualifications

• 2+ years of healthcare sales or marketing experience.
• Hospice or palliative care marketing experience strongly preferred.
• Proven ability to build and maintain relationships with healthcare professionals, patients, families, and community organizations.
• Strong communication, critical thinking, judgment, and relationship-building skills.

Responsibilities

• Build and maintain relationships with healthcare professionals and community referral sources.
• Educate referral partners and the community about hospice services and the hospice benefit.
• Manage marketing accounts and develop follow-up and continuing education plans.
• Coordinate and follow up on pending referrals and communicate referral outcomes.
• Meet with patients and families to provide support and assist with hospice enrollment.
• Serve as a patient advocate across the hospice team, program, and community.
• Maintain appropriate documentation in patient charts.
• Participate in staff meetings and trainings.
• Plan and partake in marketing initiatives and events to strengthen partnerships.

Skills

Healthcare sales

Marketing

Relationship-building

Communication

Crisis intervention

Time management

Education

High school diploma or GED

Bachelor's degree preferred

Job description

Join a Team That Makes a Difference

For more than 20 years, Lorian Health has been a trusted leader in home health care, delivering compassionate, patient-centered care that enhances quality of life and helps individuals maintain their independence in the comfort of their own homes.

Join a Team That Makes a Difference

For more than 20 years, Lorian Health has been a trusted leader in home health care, delivering compassionate, patient-centered care that enhances quality of life and helps individuals maintain their independence in the comfort of their own homes.

At Lorian, you'll find more than a job. You'll build a rewarding career with an organization that values collaboration, innovation, and clinical excellence. We foster a supportive culture where every team member is empowered to grow, contribute, and make a meaningful impact on the lives of patients, families, and the communities we serve.

What We Offer

• Company vehicle and fuel card
• Competitive salary
• Comprehensive benefits package, including:
• Medical, dental, and vision insurance
• Life insurance
• AD&D insurance
• Short- and long-term disability coverage
• Employee Assistance Program (EAP)
• 401(k) with a 4% company match
• Paid time off and paid holidays
• Ongoing professional development and career advancement opportunities
• A collaborative, mission-driven team committed to delivering exceptional patient care

Location: San Joaquin

As a Home Health Care Specialist, You Will

• Build and maintain strong relationships with healthcare professionals and community referral sources.
• Educate referral partners and the community about hospice services and the hospice benefit.
• Manage marketing accounts and develop follow-up and continuing education plans.
• Coordinate and follow up on pending referrals and communicate referral outcomes.
• Meet with patients and families to provide support and assist with hospice enrollment.
• Serve as a patient advocate across the hospice team, program, and community.
• Maintain appropriate documentation in patient charts.
• Participate in staff meetings, interdisciplinary group meetings, training, and in-service education.
• Plan and participate in engaging marketing initiatives, networking events, educational lunches, conferences and community activities that strengthen relationships with case management and healthcare partners while increasing Lorian's visibility in the community

Required Qualifications

• 2+ years of healthcare sales or marketing experience.
• Hospice or palliative care marketing experience strongly preferred.
• Proven ability to build and maintain relationships with healthcare professionals, patients, families, and community organizations.
• Strong communication, critical thinking, judgment, and relationship-building skills.
• Experience with crisis intervention and family support.
• High school diploma or GED required; bachelor's degree in a related field preferred.
• Valid driver's license and acceptable automobile insurance.
• Strong computer skills and the ability to work independently and manage your time effectively.

Annual Compensation Range: $90,000-$120,000

If you're looking for an opportunity to grow your career with an organization that invests in its people and is committed to excellence, we'd love to welcome you to the Lorian Health team. Together, we're enhancing the quality of life at home.