Home Care Marketer

Maya Home Care; New Jersey; On-site; USD 70,000 - 110,000; Full time

Job summary

Maya Home Care in New Jersey is seeking a dynamic Home Care Marketer to drive growth by developing strong referral sources and converting referrals into patients. This field role focuses on building relationships with SNFs, doctors' offices, and other healthcare providers to generate referrals and expand census.

The ideal candidate will have healthcare marketing experience, a proven record in referral development, and excellent communication and CRM skills.

Qualifications

• Healthcare marketing experience, preferably in home care.
• Proven track record of developing and maintaining referral relationships.
• Strong communication, negotiation, and interpersonal skills.
• Self-starter with the ability to work independently and as part of a team.

Responsibilities

• Develop and maintain relationships with SNFs, doctor offices, and other providers to generate referrals.
• Identify and cultivate new referral sources within New Jersey.
• Collaborate with management to implement marketing strategies and campaigns.
• Conduct regular visits to referral sources to nurture relationships.
• Track and report referral activities and provide insights for improvement.
• Work with care team to ensure smooth transition from referral to care.
• Attend networking events and community outreach to promote Maya Home Care services.

Skills

Healthcare marketing

Referral development

CRM proficiency

Communication

Independence

Teamwork

Organization

Tools

CRM software

Marketing platforms

Job description

Job Description

Maya Home Care is seeking a dynamic and driven Home Care Marketer to join our team. This field position is crucial for developing key referral sources and converting referrals into paying patients. The ideal candidate will have a \"make it happen\" attitude and will do whatever it takes to secure patients and grow our census.

Key Responsibilities

• Develop and maintain strong relationships with Skilled Nursing Facilities (SNFs), doctor offices, and other healthcare providers to generate referrals.
• Identify and cultivate new referral sources within the state of New Jersey.
• Collaborate with management to implement effective marketing strategies and campaigns.
• Conduct regular visits to referral sources to build and nurture relationships.
• Track and report on referral activities, providing insights and recommendations for improvement.
• Work closely with the care team to ensure seamless transition of patients from referral to care.
• Attend networking events, conferences, and community outreach programs to promote Maya Home Care services.

Qualifications

• Must have healthcare marketing experience, preferably in home care.
• Proven track record of developing and maintaining referral relationships.
• Strong understanding of the healthcare landscape in New Jersey.
• Excellent communication, negotiation, and interpersonal skills.
• Self-starter with the ability to work independently and as part of a team.
• Confidence in making decisions and taking initiative.Ability to be subordinate to management while demonstrating leadership in the field.
• Highly organized with strong attention to detail.
• Proficient in using CRM systems and other marketing tools.

What We Offer

• Competitive salary and commission structure.
• Opportunities for professional growth and development.
• Supportive and collaborative team environment.
• The chance to be part of a growing company and make a significant impact.

Join Maya Home Care and help us provide exceptional care to those who need it most.