HOA Resort Marketing & Communications Leader

Troon; Bethany Beach (DE); Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) with employer match

Paid time off

Job summary

Troon is seeking a Director of Marketing and Communications to lead all marketing and communications for a homeowner's association resort community in Delaware. The role focuses on enhancing resident experience, elevating brand awareness, and promoting the community’s lifestyle to guests and homeowners.

The position requires 8+ years in communications, strong brand management, and experience working with HOA boards.

Qualifications

• Bachelor’s degree required in Marketing, Communications, Public Relations, or related field.
• 8+ years of experience in communications, preferably in community associations, hospitality, or property management.
• Experience with HOA boards, governance structures, or member-based organizations is highly preferred.
• Strong branding and resident engagement strategies are essential.

Responsibilities

• Develop and implement a marketing and communications strategy aligned with Board goals and community vision.
• Advise leadership on communication best practices, messaging, and engagement strategies.
• Ensure transparent, timely, and clear communications; maintain a strong, consistent brand.
• Oversee resident communications across newsletters, updates, website content, and announcements.

Skills

Resident engagement

Brand management

Crisis communication

Digital platforms

Stakeholder management

Written communication

Education

Bachelor’s degree in Marketing, Communications, PR, or related field

Job description

Troon is seeking a Director of Marketing and Communications to lead all marketing and communications for a homeowner's association resort community in Delaware. The role focuses on enhancing resident experience, elevating brand awareness, and promoting the community’s lifestyle to guests and homeowners.

The position requires 8+ years in communications, strong brand management, and experience working with HOA boards.