Healthcare Partnerships & Enrollment Growth Specialist

Sweetwater Care; Visalia (CA); On-site; USD 55,000 - 70,000; Full time

Job summary

Prosperity Training Center is seeking a Marketing Specialist to drive community outreach and partnerships that expand enrollment in our healthcare training programs. You will develop strategies with healthcare facilities, schools, and employers, generate prospective student leads, and support enrollment across in-person and online programs.

The role emphasizes relationship-building, event participation, and ongoing outreach to sponsored cohorts, with a focus on growing both census and program

Qualifications

• Experience in marketing, business development, community outreach, healthcare sales, student recruitment, workforce development, or related field preferred.
• Experience in healthcare, education, vocational training, or workforce development strongly preferred.
• Demonstrated ability to build professional relationships and develop new business or referral opportunities.
• Strong interpersonal, communication, networking, and presentation skills.
• Comfortable conducting cold outreach and initiating new business relationships.

Responsibilities

• Develop and execute marketing and community outreach strategies to support monthly student enrollment goals.
• Maintain awareness and enrollment pipelines for in-person programs.
• Develop strategies to expand enrollment in online and hybrid programs.
• Build and maintain relationships with healthcare facilities, employers, workforce development organizations, schools, and referral partners.
• Identify organizations interested in sponsoring students for healthcare training programs.
• Develop opportunities for customized or dedicated training cohorts for healthcare facilities and community partners.
• Conduct outreach to skilled nursing facilities, hospitals, clinics, and other healthcare organizations.
• Represent Prosperity Training Center at career fairs, community events, and employer meetings.
• Generate prospective student leads through outreach, partnerships, referrals, events, and marketing initiatives.
• Provide enrollment support by responding to inquiries and connecting qualified students with enrollment resources.

Skills

Marketing strategy

Community outreach

Relationship building

Communication

Presentation skills

Tools

CRM

Lead management

Job description

Prosperity Training Center is seeking a Marketing Specialist to drive community outreach and partnerships that expand enrollment in our healthcare training programs. You will develop strategies with healthcare facilities, schools, and employers, generate prospective student leads, and support enrollment across in-person and online programs.

The role emphasizes relationship-building, event participation, and ongoing outreach to sponsored cohorts, with a focus on growing both census and program