Healthcare Marketing Manager: Campaigns & Content

Thesis Pharmacy; Texas; On-site; USD 65,000 - 95,000; Full time

Job summary

Thesis Pharmacy in Texas is seeking a hands-on Marketing Manager to drive campaigns, create engaging content, and manage day-to-day marketing operations in a regulated healthcare environment. Reporting to the VP of Marketing, you will own campaign calendars, lead generation, email workflows, website updates, and vendor coordination, while ensuring brand and privacy compliance.

The ideal candidate is proactive, tech-savvy, detail-oriented, and capable of delivering projects end-to-end.

Qualifications

• 3+ years of hands-on marketing experience in healthcare, pharmacy, life sciences, or regulated industries.
• Demonstrated ability to execute campaigns, create social media content, and manage projects independently.
• Experience with marketing automation, workflows, email campaigns, forms, surveys, landing pages, and CRM platforms.
• Familiarity with HighLevel and Salesforce; basic SEO and CMS knowledge preferred.

Responsibilities

• Create, schedule, publish, and monitor social media content across LinkedIn, Instagram, Facebook, and other platforms.
• Execute email campaigns, nurture sequences, lead-generation initiatives, and manage campaign calendars and assets.
• Update website content, landing pages, provider resources, and marketing collateral; support SEO and online reputation management.
• Use Canva and AI-assisted tools to create brand-consistent content.
• Coordinate conferences, trade shows, webinars, and on-site events; travel up to 20%.
• Build and improve marketing workflows, forms, landing pages, automations, and lead-routing processes.
• Manage marketing activities in HighLevel, Salesforce, and related platforms including segmentation and tagging.
• Test forms, links, campaigns, and automations; document processes for consistent execution.
• Coordinate website updates with developers, IT, and external vendors.
• Monitor campaign performance and prepare reports with actionable improvements.

Skills

Campaign management

Social media marketing

Content creation

Marketing automation

Project management

Healthcare/pharma knowledge

Education

Bachelor's degree in Marketing, Communications, Business

Tools

HighLevel

Salesforce

CMS/Website CMS

SEO basics

Job description

Thesis Pharmacy in Texas is seeking a hands-on Marketing Manager to drive campaigns, create engaging content, and manage day-to-day marketing operations in a regulated healthcare environment. Reporting to the VP of Marketing, you will own campaign calendars, lead generation, email workflows, website updates, and vendor coordination, while ensuring brand and privacy compliance.

The ideal candidate is proactive, tech-savvy, detail-oriented, and capable of delivering projects end-to-end.