Head of Products - Remote

Ticketmaster; Sacramento (CA); Remote; USD 140,000 - 210,000; Full time

Job summary

Ticketmaster is seeking a Manager, Product Analytics and Experimentation to lead a scalable experimentation practice that informs product decisions and enhances the fan experience. You will partner across Product, Design, Engineering, Research, and Analytics to embed experimentation in every stage of development.

You will act as the hands-on SME for Optimizely, handling setup, QA, instrumentation, and test monitoring while applying advanced statistics and AI tools to speed insights and reporting.

Qualifications

• Experience leading analytics and experimentation programs end-to-end.
• Strong background in statistics, hypothesis testing, and power analysis.
• Hands-on with Optimizely or comparable platforms and instrumentation validation.

Responsibilities

• Define and track key digital metrics linked to fan and business goals.
• Investigate trends to improve end-to-end fan experience.
• Build analytics tools and self-serve resources for data-driven decisions.
• Lead and scale a product experimentation program from design to recommendations.
• Collaborate with product, design, eng, research, and analytics teams.

Skills

Experimentation leadership

Optimizely

Advanced SQL

Databricks

BigQuery

AI/LLMs

Google Analytics

Contentsquare

Statistics

Education

Bachelor’s degree in a relevant field

Tools

Databricks

Google BigQuery

Google Analytics

Contentsquare

Python

Job description

Location:

US- Remote

Contract Terms:

****6 months****

The Global Product Analytics and Experimentation team at Ticketmaster is a highly skilled, collaborative group that finds opportunities to improve the product and grow revenue through rigorous analysis, experimentation, and new ways of looking at data. Our work covers fan insights, ticket sales, shopping behavior, site and app analytics, incremental revenue streams, venue and client analysis, and customer lifetime value.As Manager, Product Analytics and Experimentation, you will lead the development of a scalable experimentation practice that drives product decisions and improves the fan experience. You will partner across Product, Design, Engineering, Research, and Analytics to make experimentation part of every stage of product development.Serve as the hands-on subject-matter expert for Optimizely, including experiment setup, audience targeting, QA, instrumentation validation, and test monitoring.

• Work with stakeholders to define and measure key digital metrics tied to fan and business goals.
• Use data analysis to find trends, patterns, and opportunities that improve the end-to-end fan experience.
• Build analytics tools, methods, and self-service resources that help teams make better data-informed decisions.
• Demonstrated experience leading and executing a product experimentation program, from hypothesis development and test design through implementation, analysis, and recommendations.
• Hands-on experience with Optimizely or a comparable experimentation platform, including configuring, QA-ing, launching, and monitoring experiments.
• Advanced statistical knowledge, including hypothesis testing, power analysis and sample-size planning, confidence intervals, sequential testing, multiple-comparison correction, and variance reduction techniques.
• Advanced proficiency with AI tools and LLMs to speed up and scale analytics work, such as writing and debugging queries, automating recurring analysis and reporting, generating test hypotheses, and summarizing results. Experience with digital analytics tools such as Google Analytics and Contentsquare.
• Advanced SQL proficiency, with hands-on experience in Databricks and Google BigQuery.
• Partners with stakeholders to understand their needs, build analytical frameworks, and deliver data-driven strategic insights.
• Coaches and enables others, helping teams build confidence and skill in experimentation.
• Brings curiosity and intellectual honesty, and is willing to let the data challenge assumptions, including their own.

WEALTH

401(k) program with company match, stock reimbursement programCareer and skill development programs with School of Live, tuition reimbursement, and student loan repayment

Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)Free concert tickets, generous paid time off including paid holidays, sick time, and personal days

Our mission at Ticketmaster is to connect people around the world to the live events they love. Ticketmaster is the world's largest ticket marketplace and the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theaters, Ticketmaster processes 550 million tickets per year across 35+ different countries.

If you're passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.

Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive.We aspire to build teams that reflect and support the fans and artists we serve. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.

Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Ticketmaster will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. Ticketmaster will also provide reasonable religious accommodations on a case-by-case basis.

It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may use artificial intelligence (AI) tools to support application screening and assessment. Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.